Tag Archives: Searches

LinkedIn Takes Away Connection Searches At The Profile Level (DD)

LinkedIn

Bob WoodsJune 23, 2015 I received some interesting news on Monday that should perk up anyone in Social Selling. LinkedIn has taken away the ability to directly search for connections from your 1st-degree connections’ Profiles. For me, this used to be a pretty big feature. I trained and coached my clients to use it for locating appropriate contacts for their … Continue reading LinkedIn Takes Away Connection Searches At The Profile Level (DD) →

3 in 5 Online Local Searches Result in a Purchase – Are You Taking Advantage?

Search Engine Optimization

Kelly MeeneghanApril 20, 2015 Business owners are always looking for new and effective strategies to grow their clientele. Online strategies like social media, search engine optimization, and email marketing are often exercised but may not drive the local attention anticipated by the owners. With the incredible reach of the Internet, it can sometimes be difficult … Continue reading 3 in 5 Online Local Searches Result in a Purchase – Are You Taking Advantage? →

Why Your SEO Strategy Isn’t Working: Searches You Need To Optimize For

Search Engine Optimization

Heidi SchmidtMarch 17, 2015 One thing that inbound marketing really does well is help you get to know your target audience. By defining your audience personas, you can determine what content to create and how and where to market it for the biggest bang for your buck. As you dive into your inbound strategy and look … Continue reading Why Your SEO Strategy Isn’t Working: Searches You Need To Optimize For →

Holiday Online Searches, Purchases Attracting Consumers

Social Media Utilization

by Laurie Sullivan, December 01, 2014 Retail stores capitalized on higher online searches this Thanksgiving holiday season. Bloomingdale’s and Macy’s turned Cyber Monday into Cyber Sunday, beginning online sales a day early, and added free shipping and returns into the mix. Talbots, Neiman Marcus and a host of other stores extended Black Friday deals through … Continue reading Holiday Online Searches, Purchases Attracting Consumers →

Typefaces, Colors Carrying Brand Searches Through Conversions On Small Screens

Social Media Utilization

Typeface and color can boost conversions. Both have become more important to brands, especially on smaller screens of digital devices such as smartphones and smartwatches. Last week, marketers read about the mobile ad network Todacell and its research on how a country’s gross domestic product (GDP) and specific colors in advertisements and type running on mobile … Continue reading Typefaces, Colors Carrying Brand Searches Through Conversions On Small Screens →

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