Most Competitive Non-Branded Google Searches by Laurie Sullivan , Staff Writer, February 12, 2026 Findings from a study analyzing 36 high-intent business search terms identified the industries facing the highest barriers to organic search visibility on Google in 2026. The study from Social Market Way, a digital marketing agency specializing in SEO and lead generation, … Continue reading Most Competitive Non-Branded Google Searches
Data signals a tougher discovery era as AI cuts repeat searches, concentrates traffic, and leaves publishers with fewer opportunities. By Danny Goodwin , January 28, 2026 U.S. Google searchers are searching far less than a year ago, according to a new Datos/SparkToro report. The data suggests Google isn’t losing users — it’s … Continue reading Google searches per U.S. user down nearly 20%
Could Reddit Interactive Ads Reduce Zero-Click Search Stress? by Laurie Sullivan , Staff Writer, November 11, 2025 Reddit introduced “Interactive Ads” this week — a new ad unit that allows brands to build custom and immersive experiences for redditors on the platform. The advertising unit goes beyond static images or videos. They are intended to … Continue reading Could Reddit’s Interactive Ad Options Reduce Zero-Click Searches?
Apple Searches For Anything In A Screenshot by Laurie Sullivan , Staff Writer @lauriesullivan, June 11, 2025 Apple iOS 26 is getting a visual search feature by combining Visual Intelligence with Apple Intelligence, giving brands another way to be found on iPhones and iPads. The role AI plays gives brands a new marketing channel to help … Continue reading Apple Searches For Anything In A Screenshot
Even With AI, Only 148 Terms Drive 15% Of Google Searches by Laurie Sullivan , Staff Writer @lauriesullivan, December 5, 2024 The top 10,000 query terms drove 46% of all searches, and 148 of those made up nearly 15% of total volume for queries with at least 100 searches during a 21-month period when the data … Continue reading Even With AI, Only 148 Terms Drive 15% Of Google Searches
Google Searches, Android Have Become Bigger Targets For Malvertising by Laurie Sullivan , Staff Writer @lauriesullivan, December 2, 2024 Tech support scammers last month targeted eBay customers in the U.S. by way of fraudulent Google ads. In a few separate searches, Malwarebytes Labs identified multiple sponsored results created from at least four different advertiser accounts. Malvertising — … Continue reading Google Searches, Android Have Become Bigger Targets For Malvertising
X appears to be suppressing Trump-related searches The accounts of other previously suspended users remain searchable. mariella moon Sat, Aug 10, 2024 Anadolu via Getty Images If you want to find a specific tweet by Donald Trump, you may have to go through his timeline and look for it yourself. According to … Continue reading X appears to be suppressing Trump-related searches
Nearly Two-Thirds Of Clicks On Google Search Remain Within Its Ecosystem by Laurie Sullivan , Staff Writer @lauriesullivan, July 5, 2024 Clicks have an impact on rankings in Google Search, making it more important for marketers to gain value from searches that do not result in a click. Nearly 59% of Google searches in the U.S. … Continue reading Nearly Two-Thirds Of Google Searches Stay Within Its Ecosystem
July 02, 2024 Spirit’s CEO is in the spotlight as Boeing searches for new leadership Boeing has been looking for a new CEO after Dave Calhoun said he would step down by the end of the year. BY Reuters Boeing’s long-awaited announcement that it will buy back its struggling supplier, Spirit AeroSystems, now shifts the focus … Continue reading Spirit’s CEO is in the spotlight as Boeing searches for new leadership
TikTok Encouraging More Searches With Shortcut And AI by Laurie Sullivan , Staff Writer @lauriesullivan, February 9, 2024 TikTok is promoting a dedicated search shortcut that could get more people searching on the platform. Users can add a new prompt by downloading the dedicated TikTok search shortcut, which is intended to “make quicker searches.” Douyin — … Continue reading TikTok Encouraging More Searches With Shortcut And AI
