Risk Of Failure: CMOs Face Make-Or-Break AI Moments by Laurie Sullivan , Staff Writer, November 19, 2025 Sixty-five percent of CMOs believe advances in AI will dramatically change their role within the next two years — and many will have challenges getting there, a Gartner survey finds. Artificial intelligence (AI) will automate routine tasks, drive … Continue reading Risk Of Failure: CMOs Face Make-Or-Break AI Moments
Are you wasting crawl budget on the wrong pages? Learn how to protect revenue with smarter crawl strategies. Semrush Enterprise on October 10, 2025 While online discussion obsesses over whether ChatGPT spells the end of Google, websites are losing revenue from a far more real and immediate problem: some of their most valuable pages … Continue reading Invisible pages, lost revenue: Why crawlability poses a huge risk by Semrush Enterprise
GTM spend isn’t harmless OpEx. Every dollar of CAC is debt, and misreporting it puts boards and executives at risk. Mark Stouse on August 27, 2025 Go-to-market (GTM) accounting may soon be very different. Every quarter, GTM spending gets tucked into operating expenses on the P&L. It sits beside payroll and rent, treated as … Continue reading GTM misreporting is a risk your company can’t afford to take
August 01, 2025 Corporation for Public Broadcasting will close, putting public TV and radio at risk BY Taylor Hatmaker Federal funding cuts have claimed their latest victim. On Friday, the Corporation for Public Broadcasting announced that it will wind down operations in light of a fatal federal funding shortfall. The Trump administration asked for the targeted … Continue reading Corporation for Public Broadcasting will close, putting public TV and radio at risk
Delaware courts expanded fiduciary duty to all officers — making marketing vendor decisions a matter of legal compliance. Mark Stouse on July 24, 2025 at 9:18 am | Reading time: 6 minutes In 2023 and 2024, Delaware fundamentally changed the rules on fiduciary duty. The threshold for breach was lowered to negligent oversight, and the … Continue reading Your go-to-market vendor decisions are now a personal legal risk
June 16, 2025 At Home closing? Bankruptcy puts dozens of stores at risk of shutting down BY Grace Snelling At Home, the big-box home decor and furnishings brand, is the most recent in a series of home goods stores, including Big Lots and True Value, to file for bankruptcy in recent months. Today, the company announced … Continue reading At Home closing? Bankruptcy puts dozens of stores at risk of shutting down
April 03, 2025 DOGE’s ‘completely wrong’ USAID termination notices put staffers’ pay and pensions at risk BY Reuters Termination notices sent by billionaire Elon Musk’s cost-cutting team to U.S. Agency for International Development staff were so rife with errors that corrected versions are being issued to avoid affecting pensions and pay, according to five sources familiar with … Continue reading DOGE’s ‘completely wrong’ USAID termination notices put staffers’ pay and pensions at risk
The produce is believed to be linked to an outbreak that has hospitalized more than a dozen people, says the CDC. BY Michael Grothaus More cucumbers have been recalled, which are believed to be linked to an earlier outbreak that the Centers for Disease Control and Prevention (CDC) says has sickened dozens of people across 19 … Continue reading Cucumbers recalled over serious Salmonella risk in 19 states: Check your packaging now
August 30, 2024 Big banks fall short on climate risk plans says U.S. regulator The Office of the Comptroller of the Currency conducted a review last year including 22 large banks to see how they account for the impact of climate change on their loan books and businesses. BY Reuters A top U.S. banking regulator has … Continue reading Big banks fall short on climate risk plans says U.S. regulator
Here are the six types of people most likely to stop using a B2B product and how to handle them. Mike Pastore on August 19, 2024 Last week, Adam Robinson, the CEO of Retention.com, published a LinkedIn post that’s become all too familiar over the last couple of years. You know the one. Retention.com … Continue reading How to identify high-churn personas in B2B and mitigate their risk
