Steven Imke August 13, 2021 A value ladder is simply a sequence of offers that increase in price and value. They are used to build trust and maximize the lifetime value of each customer. Allow me to share with you a concrete example of the value ladder concept. My son works at a tire store. … Continue reading How to Extract More Revenue Using a Value Ladder
Catherine vanVonno August 2, 2021 nastya_gepp / Pixabay As an eCommerce business owner, you probably have a ton of personal and business tasks you need to accomplish every day. And if you’re like many harried entrepreneurs, you’ve probably wished you could clone yourself so you can get more work done. Unfortunately, human cloning technology still … Continue reading How Virtual Personal Assistants Can Help Increase Your eCommerce Revenue
Ximena Restrepo July 4, 2021 What is retargeting ads and what role does it play in bringing back customers who leave your site without buying? One of the biggest frustrations when selling online is seeing how many first-time visitors leave your site without purchasing anything. This includes those who looked around and seemed interested. So, … Continue reading What Is Retargeting Ads (And How It Boosts Revenue)
Brad Beutler June 16, 2021 Can we tell you a secret? Actually, let’s stop treating this like it’s some sort of taboo—because we’re doing everything we can to make sure this doesn’t remain a secret. So, here it goes: Revenue growth for marketers has never been about capturing leads, doing a hand-off with your sales … Continue reading How Today’s Go-to-Market Teams Generate Revenue
Angela Hausman, PhD May 10, 2021 When you run a small business, you never seem to have enough resources to do everything you’d like to grow your business. One of the resources you may find strapping your business growth is the cash needed to fund everything from salaries to product acquisition to marketing. There are … Continue reading Budgeting, Leveraging, and Revenue Building to Grow Your Business
Paul Selby May 7, 2021 Photo by Kelly Sikkema on Unsplash For the 2020 tax season, the United States Internal Revenue Service (IRS) has pushed back its typical April 15th filing deadline to May 17th. Last year, the 2019 tax filing deadline was extended to June 15th, a much more drastic delay attributed primarily to … Continue reading Putting the “Service” Back Into the Internal Revenue Service
Thomas Griffin May 7, 2021 Running a membership website is a great way to earn passive income. And during the current pandemic situation, it’s a means for people to start a new business or earn additional money. If you don’t have a membership website yet, then consider building one using a membership plugin. Businesses that … Continue reading 5 Ways to Boost Revenue on Your Membership Site
Plus, the hazards of credit card targeting Kim Davis on May 3, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox … Continue reading Ad revenue up for Facebook & Twitter, Amazon buyers’ remorse: Monday’s daily brief
Apple Drives Billions In Revenue Through Content by Laurie Sullivan , Staff Writer @lauriesullivan, April 29, 2021 During its first-quarter earnings call, Apple on Wednesday reported that its services group generated record revenue of $16.9 billion, thanks to offerings in App Store, cloud, music, video, advertising and payment. Apple executives talked quite a bit about COVID-related … Continue reading Apple Drives Billions In Revenue Through Content
Marika Zinca April 28, 2021 Getting your email monetization strategy right is an art and a science. With these email monetization tactics, you can create better content, engage subscribers, and increase revenue from newsletters. Quality copy is the driving force behind better engagement. But how do you stand out and avoid the dreaded “spam” label? … Continue reading How to Use Content for Email Monetization: 19 Tactics to Increase Engagement And Revenue
