Ukraine asks international volunteers to join ‘IT army’ against Russia “We continue to fight on the cyber front.” I. Bonifacic @igorbonifacic Jon Nazca / reuters Ukraine is recruiting international volunteers to carry out cyberattacks against Russia. On Saturday afternoon, Mykhailo Fedorov, the country’s digital transformation minister, took to Twitter to announce he was assembling … Continue reading Anonymous claims responsibility for Moscow traffic jam tied to app exploit
Jeff Snyder October 1, 2021 In today’s socially conscious world, consumers put their money where their beliefs are — mainly in the pockets of brands they deem transparent and reputable. About 87% of people say they would buy from a company that endorses an issue they care about, and 53% of customers are willing to … Continue reading Want to Grow Your Brand? Start With Corporate Social Responsibility
Amy Drader May 2, 2021 The most frequent activity a team engages in is a meeting and, generally speaking, meetings are either good or bad. The good ones look like this: The meeting is productive with creativity, energy, and people leave that meeting in a better place than before they arrived. There is a clear … Continue reading Productive Meetings: a Shared Responsibility
Jerome Tennille December 6, 2020 We’re wrapping up 2020 and on the cusp of 2021. Many companies are still navigating the COVID-19 pandemic. Looking back over the past year it’s eye-opening to see how companies have adjusted. And yes, the word “adjusted” is being used loosely. What I mean is that some companies prospered, others … Continue reading 4 Ways to Support a Corporate Responsibility Strategy on a Shoestring Budget
Chris Weissman October 14, 2020 When a brand finds itself on the wrong side of a hot-button social issue, its communications team tends to fly into crisis mode. The damage-control moves they make are familiar to anyone in the communications field: first it’s a public apology, then a large donation to a relevant nonprofit, followed … Continue reading A New Era of Corporate Social Responsibility
Advertisers have a corporate social responsibility to find a way to balance their need to protect the brand with support of news sites, particularly in times of crisis. Kristoffer Belau on April 21, 2020 “Don’t block the news.” This is the Interactive Advertising Bureau’s (IAB) passionate appeal to advertisers during the COVID-19 crisis. As the … Continue reading Don’t block the news: Tips to balance brand safety and corporate responsibility
Ryan Ayers — November 17, 2019 Follow @TheBizTechGuru In recent years, corporations have taken an increased interest in how their business activities affect society. Due to a range of influences, more organizations are practicing corporate social responsibility (CSR) – and boosting their bottom lines in the process. Some easy-to-recognize examples would be when major corporations … Continue reading How Marketers Can Use Corporate Social Responsibility to Boost Brand Awareness
Alex Kudinov — September 19, 2019 Follow @AlexKudinovPST — September 19, 2019 rawpixel / Pixabay On March 13, 1946, 28-year-old Kitty Genovese was stabbed to death in Queens, NYC, across from the apartment building where she lived. Later that year The New York Times published an article claiming there were 38 witnesses to the murder … Continue reading Scrum and the Power of Diffusion of Responsibility
Personal Branding Blog — September 1, 2018 — September 1, 2018 The pillars on which you build the foundation of your brand are truly important. Another essential consideration regarding that fact is some pillars are more complex than others. Culture is one of those sophisticated systems of support successful businesses employs to remain sustainable. As … Continue reading Corporate Cultural Responsibility
J. Frank Sigerson — August 7, 2018 — August 7, 2018 Corporate social responsibility (CSR) may not solve all the world’s problems—but it can give just the right push toward making this world a better place to live in. This is because most CSRs have a powerful reach and influence. After all, these projects are … Continue reading How Corporate Social Responsibility Is Changing the Way We Help the World
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