Tag Archives: Reminds

Google Reminds Advertisers To Say Good-Bye To Converted Clicks

Google Reminds Advertisers To Say Good-Bye To Converted Clicks by Laurie Sullivan @lauriesullivan, February 27, 2017 Google began emailing reminder letters late last week about its decision to eliminate the column in AdWords called Converted Clicks, which helps advertisers to better understand last-click performance metrics that many still rely on. Late last year, Google moved … Continue reading Google Reminds Advertisers To Say Good-Bye To Converted Clicks

‘Gag Clauses’ Illegal, FTC Reminds Marketers

‘Gag Clauses’ Illegal, FTC Reminds Marketers by Wendy Davis, Staff Writer @wendyndavis, February 22, 2017 The Federal Trade Commission is reminding businesses that they aren’t allowed to prohibit consumers from posting reviews online. In guidance issued this week, the agency recommends that companies review their standardized contracts and remove any clauses that may violate the … Continue reading ‘Gag Clauses’ Illegal, FTC Reminds Marketers