IPG’s Magna Reduces U.S. Outlook, Cites Economic Slowdown by Joe Mandese @mp_joemandese, September 29, 2022 IPG Mediabrands’s Magna this morning becomes the latest of the Big 4 holding company forecasting units to lower U.S. ad growth expectations for this year and next, due mainly to the slowdown in the U.S. and global economies. Magna reduced … Continue reading IPG’s Magna Reduces U.S. Outlook, Cites Economic Slowdown
Kristen McCormick September 8, 2020 On September 1, Google announced that the search terms report within Google Ads will now be showing only search terms that reach a volume threshold. This reduced visibility into ad campaigns has caused immediate is of concern among advertisers and agencies, who rely on the report’s insights to optimize their … Continue reading Google Reduces Visibility in Search Terms Report: What You Need to Know
Albert Costill — January 14, 2020 In today’s digital age of payments there have never been so many payment options for business owners. Whether it’s cash, checks, credit cards, or bitcoins, you have a plethora of options. Despite this, plastic still rules the pack. The 2016 Federal Reserve Payments Study found that credit cards account … Continue reading Why Accepting eChecks Reduces Payment Processing Costs
Comm100August 11, 2015 Running a successful business often requires getting back to the basics, which means earning more than you spend. Even if you have the best product or service in the world, spending too much on operating costs will always result in poor — or nonexistent — profits. Live chat is an excellent way … Continue reading 4 Ways Live Chat Reduces Your Operating Costs
