Pam AungstMarch 15, 2015 Any technical industry is bound to be at least somewhat male-dominated. Our society has unfortunately not yet fully embraced the fact that men and women can be equally talented when it comes to technical careers. SEO (search engine optimization) and SEM (search engine marketing, a.k.a. pay-per-click advertising on search engines) are … Continue reading Anything Boys Can Rank, Girls Can Rank Better: Why Women Should Consider A Career in SEO or SEM
Michael KarpMarch 10, 2015 There is a lot to consider if you want to rank high for search engines. You need to consider the type of content your creating, whether it’s relevant to your audience, whether Google thinks it’s worth ranking, and even the user experience of your site. All of these factors, and more, … Continue reading How Do I Rank High for Search Engines?
Ron JohnsonMarch 9, 2015 High rankings on Google can mean only one thing: the opportunity to make more sales and contacts while expanding your business. If this doesn’t sound very attractive to you, don’t worry. We’ve got eight time-tested tips to make sure Google thinks there’s something wrong with you and keeps you far away … Continue reading 8 Ways to Rank Poorly on Google in 2015
Business.comFebruary 19, 2015 Creating visibility and authority in search comes from understanding how users search and applying strategic optimization to appeal to niche interests. Search engines are designed to help users find information fast; so the more clarity you can deliver in discoverable and readable formats, the more search engines will reward your site. Develop … Continue reading Get Your Rank Up: The Essential Guide to SEO
Tommy LandryFebruary 5, 2015 By now, pretty much everyone in marketing should understand the value of blogging for business benefit. For those of you who are still unclear, here are the most commonly cited reasons: Reinforce your brand message and establish thought leadership in your field Provide a range of keywords and topics to help … Continue reading How To Write Blog Posts That Will Rank Well and Engage Readers
By Louis Foong, Published October 31, 2014 As Google continues to roll out updates to its algorithm, this interesting infographic from SearchMetrics lays out the SEO rank correlations and 2014 ranking factors. Even if you are not doing the search engine optimization (SEO) work yourself, it is still useful to know. How has Google changed … Continue reading SEO Rank Correlations and Google Ranking Factors 2014 (Infographic)
Many people are wary of pay per click advertising these days. The people who feel this way just don’t want to part with their money. You are essentially paying for your traffic. Google Adwords, however, is now the most popular pay per click platform. Why? This is due to the fact that it gives people … Continue reading The SEO Tutorials That Proven Raise Your Web Rank
