Tag Archives: Push

How Your Business Can Benefit From Personalized Push Notifications and Ads

Tal Melenboim — March 13, 2020 Notifications as an ad format are inextricably linked to the future of digital advertising, combining the benefits of display banners, email and SMS marketing. Virtually all large online players leverage push notifications to connect with and monetize their audiences. Facebook, for example, has a simple but remarkably effective notification … Continue reading How Your Business Can Benefit From Personalized Push Notifications and Ads

12 Things You Can Do to Your Website Today to Push into 2020

Dan Moyle — October 15, 2019 Follow @danmoyle Welcome to the end. As the fourth quarter opens, you should already be looking at Q1 and beyond for the next year. It’s time to think about your business plan for 2020. “Do your due diligence now to get your next year’s budget set.” – Jackie Pfriender … Continue reading 12 Things You Can Do to Your Website Today to Push into 2020

The Benefit of Attraction vs Push When It Comes to Change

Dr. Kathleen Allen — June 27, 2019 Follow @LeadingRoots — June 27, 2019 The conventional practice when leading change is to push the direction down from the top down. After all, hierarchical structures are designed to require direction that is pushed down from leadership to the employees. This was once a reasonable strategy – before … Continue reading The Benefit of Attraction vs Push When It Comes to Change

“Push” and “Pull” Factors For Hiring Overseas

Anton Mishchenko — June 12, 2019 — June 12, 2019 Offshore software development is all the rage Outsourcing is nothing new. For decades now, companies have been hiring offshore developers instead of seeking tech professionals at home. Saved time and money plus access to a goldmine of IT talent is what makes this software development … Continue reading “Push” and “Pull” Factors For Hiring Overseas

Amazon To Push Video Ads Triggered By Search Queries

Amazon To Push Video Ads Triggered By Search Queries by Laurie Sullivan  @lauriesullivan, March 21, 2019 Amazon has capitalized on searches for products on mobile. Now the marketplace plans to add mobile video ads triggered by searches. The mobile video ads appear in response to search results in its shopping app, according to one report, … Continue reading Amazon To Push Video Ads Triggered By Search Queries

The Growing Importance of Mobile App Push Notifications [Infographic]

Stacey Rudolph — July 20, 2018 — July 20, 2018 With the influx of apps competing for smartphone users’ attention, marketers have realized that getting users to install that app into their phone is only half the battle. The real battle is in keeping the users from uninstalling the apps. App users are generally fickle. … Continue reading The Growing Importance of Mobile App Push Notifications [Infographic]