Tag Archives: products

The pros and cons of specializing in specific martech products

MOPs practitioners have their favorite solutions, but is it a good idea to specialize in one only? Steve Petersen on April 14, 2021 Martech practitioners specialize in specific products. That’s not news. Further, it makes sense for people to learn how to really use a specific platform well. However, that’s not always ideal when putting … Continue reading The pros and cons of specializing in specific martech products

Product Innovation: How to Build Products Your Customers Love

Chad Sanderson February 26, 2021 How do you go from good to great? How do you remain relevant as your competition continues to gain more market share? As the technology and business landscape continues to shift rapidly, companies that embrace innovation will have a clear advantage over those who don’t. As with most things in … Continue reading Product Innovation: How to Build Products Your Customers Love

The 11 Most Important Questions to Find the Best Products to Sell Online

Steven Imke November 13, 2020 One of the biggest mistakes online sellers make is choosing products that they like but that turn out not to be the best products to sell online. It really does not matter that you think they are great products. The only thing that matters is finding the best products to … Continue reading The 11 Most Important Questions to Find the Best Products to Sell Online

De-Commoditizing is Key – Make Your Products Stand Out

Daniel Burrus October 12, 2020 Every industry has products or services that are commodities. From food and beverage items to household products and daily services, commodities are everywhere and make bottom-line profits harder and harder to attain due to the fact that consumers tend to view commoditized products or services with an attitude of ambivalence. … Continue reading De-Commoditizing is Key – Make Your Products Stand Out

4 Quality Considerations While Importing Products From China

Dhruv Mehta August 13, 2020 Need for Importing Products From China China’s export of goods is infinitely high at this time. China’s trade surplus reached 422 Billion US dollars in 2019. The export value reached 2.5 trillion US dollars. During this last decade, export has exponentially grown and that shows in their GDP contribution. The … Continue reading 4 Quality Considerations While Importing Products From China