Tag Archives: products

Pinterest boosts ability to ‘Shop’ for in-stock home decor and fashion products

The company says more users are engaging with shopping on Pinterest and traffic to retailers has more than doubled in the past year. Ginny Marvin on April 7, 2020 at 2:55 pm Pinterest rolled out several commerce marketing updates for the app on Tuesday, designed to make product discovery easier. Shop from. Users can find in-stock … Continue reading Pinterest boosts ability to ‘Shop’ for in-stock home decor and fashion products

How To Plan Simple Products Sales Funnels For Knowledge Commerce

Shobha Ponnappa — April 1, 2020 The Idea Is To Subtly Influence Customers’ Purchase Decisions As They Proceed Down The Sales Funnel Knowledge Commerce is a booming new line of ecommerce. You first discover, and then “productize” your own unique knowledge, talent, skills or passions – into ebooks, courses, memberships, webinars, virtual summits, consulting packages, … Continue reading How To Plan Simple Products Sales Funnels For Knowledge Commerce

Connecting the Dots: Great UX in Connected Products

Manish Mistry — February 7, 2020 The principles of great user experience (UX) have been around for some time. Are things really so different when it comes to connected product UX? Yes and no. The concept of keeping things consistent holds true for both digital-only products like apps and connected products. However, connected products have … Continue reading Connecting the Dots: Great UX in Connected Products

How to Create Killer Information Products

Chalmers Brown — December 29, 2019 To create information products that sell doesn’t take perfectionism. There are many different contextual factors of information product creation. No matter your niche — certain factors in writing are unconditionally important in all information product circumstances. The following is essential information to keep in mind when building or presenting … Continue reading How to Create Killer Information Products

Pinterest launches Pinterest Shop for small businesses that make and sell products

The new feature launched with 17 small businesses. Taylor Peterson on November 25, 2019  In advance of Small Business Saturday (Nov. 30) and the holiday shopping season, Pinterest has launched Pinterest Shop – a new dashboard curated by Pinterest that showcases the profiles and products of small businesses in an Etsy-style fashion. Shop currently includes … Continue reading Pinterest launches Pinterest Shop for small businesses that make and sell products

From the Edsel to the iPhone 11: Products with problematic designs

Whether it is the recent trypophobes issue with Apple, or the “Vdara death ray” in Las Vegas, there are lessons for brands about managing a design controversy. Adam Dorfman on September 23, 2019 at 1:42 pm The unveiling of Apple’s iPhone 11 Pro and iPhone Pro Max on Sept. 10 triggered an unlikely and unwelcome … Continue reading From the Edsel to the iPhone 11: Products with problematic designs

10 Etsy Tips for Differentiating from Similar Sellers and Products

Michael Ugino — July 29, 2019 — July 29, 2019 With more than 2 million total active sellers as of 2019, Etsy has never been more crowded. No matter what niche you’re in, you’re likely to be competing with dozens of other active sellers offering similar products. Sellers need to stand out in order to … Continue reading 10 Etsy Tips for Differentiating from Similar Sellers and Products

Facebook warns Pages it is downgrading posts that use exaggerated health claims to promote products

The company said it made changes to its algorithm last month to reduce the amount of misleading health information on the platform. Amy Gesenhues on July 2, 2019 Facebook announced on Tuesday it has made ranking updates to its News Feed algorithm, aiming to reduce posts that contain exaggerated or sensation health claims, as well … Continue reading Facebook warns Pages it is downgrading posts that use exaggerated health claims to promote products