Nick Terket — November 23, 2016 — November 23, 2016 I recently read Guy Kawasaki’s book “Enchantment: The Art of Changing Hearts, Minds, and Actions.” It’s a terrific book with great insights for capturing customers’ attention. That enchantment should include your on-hold marketing. Guy Kawasaki’s book “Enchantment: The Art of Changing Hearts, Minds and Actions” … Continue reading Enchanted On-Hold Marketing Produces Loyal Customers
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Plan B Including a Facelift Produces Improved Business
Personal Branding Blog December 7, 2014 Two particular types of personalities exist when it comes to solving problems that are 180 degrees apart. The first examines all angles of a topic to be as close to 100% certain the “something” will work correctly the first time around. The second type of personality learns by … Continue reading Plan B Including a Facelift Produces Improved Business