Patti Podnar — November 28, 2019 Follow @PodnarWriting I should probably turn in my content marketing license because I’m scared of Instagram. Seriously — my dog has more Instagram followers than I do. You’re probably thinking “OK, boomer.” And, if you’re not, maybe you should be. After all, I know the statistics: Instagram has more … Continue reading 4 Tips for When You Don’t Know What the Heck to Post on Instagram
VerticalResponse — October 26, 2019 Follow @VR4SmallBiz Looking for Halloween marketing ideas? Facebook is a fantastic way to reach customers with targeted messages that endear them to your brand and motivate likes, follows, shares and sales. If you’re not sure which posts will spur engagement, you’re in the right place. Get started with the following … Continue reading 15 Wicked Good Halloween Facebook Post Ideas
Brianne Schaer — October 17, 2019 Follow these steps to create a blog post that checks all the boxes. The illustration below outlines the parts of a blog and how to treat each one. Each letter calls out a section below you can refer to, as well as resources that should help you create the … Continue reading How to Create the Ideally Structured Blog Post
Nico Prins — September 6, 2019 Follow @nhdprins — September 6, 2019 Content marketing is alive and well in 2019 and most likely in the years to come. However, with each passing year, there’s more and more noise and if you’re trying to do content, you have to fight for your readers’ attention. Whether you’re … Continue reading 3 Extra Things That Make Your Blog Post More Powerful
Farahnaz Mohammed — September 4, 2019 — September 4, 2019 For many marketers, LinkedIn wasn’t seen as a primary lead generation tool. However, it seems that certain influencers have been able to gain a huge amount of traction on the platform’s feeds (anyone else seen a Gary Vaynerchuk LinkedIn post recently?) It may be leading … Continue reading 4 Tips to Write a Killer LinkedIn Post
Brian Basilico — June 7, 2019 Follow @bbasilico — June 7, 2019 Every week, I get out and go to networking meetings. I like to get out and mingle with the peeps — maybe even some of you! One of the meetings I go to is BNI. Now, almost every single networking meeting has an … Continue reading The Anatomy of the Perfect Social Media Post
Devin Pallone — December 23, 2018 — December 23, 2018 pixelcreatures / Pixabay All blogs are not created equal. Despite what you might have heard, any blog post isn’t better than no blog at all. Throwing together a post that’s lacking necessary elements could hurt your brand’s reputation more than not having a blog. Your … Continue reading The Anatomy of a Proper Blog Post
Jared Atchison — November 20, 2018 — November 20, 2018 The internet has expanded the way people search for jobs. Now, nothing will ever be the same again. Applicants from around the world can check out your post, decide if they would like to work with you and apply for your open position. Because of … Continue reading Why People Aren’t Applying to Your Job Post (and How to Change It)
Matt Brennan — August 10, 2018 Follow @MattLBrennan — August 10, 2018 If you want to understand what makes a good blog post, you have to think back to an earlier time in life. Picture yourself in your grade school art class. When you weren’t experimenting with water colors and colored pencils, you probably spent … Continue reading What Makes a Good Blog Post?
Contributor Jessica Foster debunks keyword density myths and other SEO content misconceptions. Jessica Foster on August 1, 2018 As a search engine optimization (SEO) content writer who participates in many SEO-related Facebook groups, I am frequently asked the same question: “How many keywords should I use in my posts?” People seem to be looking for … Continue reading You need 23 keywords in a blog post to rank well. Not.