Dan SmithFebruary 2, 2015 One of my very first jobs in the digital industry was writing SEO articles. Right at the start of my career, I came across the job on a forum and it seemed easy – produce 400 words on a topic I’d be provided with, with a need to include keywords a … Continue reading The Key To Writing The Perfect SEO Blog Post? Take Off Your SEO Hat
Nelson Dias November 18, 2014 Hiring freelance writers makes perfect sense when you run a small business or startup. There is only so much you can do yourself. Sure, at the outset, you may be the marketing, accounting, sales, and support departments all rolled into one, but as the company grows, you will need … Continue reading 4 Simple Steps To Finding Perfect Freelance Writers
By Shelby Clarke, Published November 1, 2014 Back in September I had the opportunity to travel with the Quintain Marketing team to Boston for Hubspot’s INBOUND 2014 conference. Some of my favorite words of wisdom came from Guy Kawasaki, chief evangelist for Canva, and Peg Fitzpatrick, the head of social strategy at Canva, who spoke … Continue reading 5 Tips for Writing the Perfect Social Media Post
By Justin Wong, Published November 1, 2014 Direct mail is one of the most effective ways of getting your marketing materials to your customers’ doorsteps. Direct mail is very similar to an online landing page in some respects; you want to provide enough information for the consumer to take the next step without losing interest … Continue reading 4 Best Practices For The Perfect Direct Mail Campaign
By Brad Jefferson, Published October 29, 2014 When someone visits your website for the first time, what do they see? As the old adage goes, you never get a second chance to make a first impression. The homepage is a crucial page on your website and it’s critical that the content and visual elements are … Continue reading How to Create the Perfect Video for Your Homepage
By Jason Parks, Published October 8, 2014 It is hard to believe that 2015 is right around the corner. As the weather starts to cool down, digital marketers’ brains just begin to warm up and think about the budget for the New Year. The million-dollar question is what are the best digital networks to … Continue reading 15 Step Guideline To Create Your Perfect 2015 Digital Marketing Strategy
Fact of life in the email marketing world: You must honor the opt-out. How you do this is typically representative of your brand voice — or at minimum, the freedom your CMO has given you with brand humor. Our research still indicates trends in annual list churn at just over 3% per month, very similar … Continue reading The Perfect Opt-Out
