May 21, 2026 The hidden cost of AI: organizations that agree too fast BY Julio Mario Ottino In boardrooms right now, speed is winning. Product cycles are compressing. Strategy decks are assembled in hours, not weeks. Cross-functional alignment—once the bottleneck of execution—is increasingly frictionless. This looks like progress. But a less visible shift is underway—one with … Continue reading The hidden cost of AI: organizations that agree too fast
AI tools improved how specialists work, but most organizations still operate through the same approvals, handoffs, and bottlenecks. By Melissa Reeve Published on May 18, 2026 A few weeks ago, I was reading OpenAI’s launch post for workspace agents when one detail stood out. They described the state of most enterprise … Continue reading AI made marketers faster, but organizations stayed the same
March 04, 2026 Why forward-looking organizations apply a design lens BY Lisa Gralnek In too many organizations, design is treated as a downstream function or even a cost center. In the best case, it’s a nice-to-have that is applied to refine or beautify after strategy is set, budgets are approved, and decisions are largely already locked. It could be … Continue reading Why forward-looking organizations apply a design lens
Using AI in marketing requires separating learning from delivery. A lab-factory model offers a repeatable path from experimentation to scale. By Angela Vega February 11, 2026 Marketing plans are often evaluated in leadership reviews through the same core question: what will this drive? In familiar territory, the answers are straightforward. You know the … Continue reading How to design marketing organizations for AI learning and scale
More than sales support and reporting, a report found RevOps is climbing the corporate ladder. Mike Pastore on July 25, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Revenue Operations (RevOps) is undergoing a rapid transformation, according to a study by Wakefild Rsearch and Salesloft. Traditionally, many organizations viewed … Continue reading The profile of RevOps is rising in many organizations
April 13, 2025 Micro-bravery: The everyday acts of courage that transform organizations BY Tony Martignetti We often celebrate courage in its most dramatic forms: the whistleblower who risks everything, the bold innovator who disrupts an industry, or the leader who stands alone in a moment of crisis. These stories inspire us—but they can also feel out … Continue reading Micro-bravery: The everyday acts of courage that transform organizations
Organizational placement shapes martech professionals’ roles, responsibilities and impact across marketing, IT and product teams. Steve Petersen on December 6, 2024 Martech practitioners operate at the intersection of marketing and technology. As such, they can be placed at different places on an organizational chart. Where they are in the organization affects their responsibilities and … Continue reading Where do martech practitioners sit in organizations?
May 22, 2024 Why more and more organizations are adopting the slow work movement Productivity isn’t always about getting things done as quickly as possible BY Rachel Karl We live in a world that reveres speed and worships breadth over depth. But a quiet revolution is brewing, and it’s called the slow movement (or specifically, the … Continue reading Why more and more organizations are adopting the slow work movement
Tips for defining your AI strategy, engaging stakeholders, optimizing processes, selecting platforms and measuring performance. Katie Robbert on March 8, 2024 As organizations grapple with the complexities of AI adoption, a strategic framework becomes essential for assessing readiness and ensuring successful implementation. Before introducing even more tech into your stack, you must know what you’re … Continue reading How to assess your organization’s AI readiness with the 5P framework
Alan Weiss Believes Organizations Need ‘Sentient Strategy’ Because There Is ‘No Normal’ GRIT DAILY / 09 May 2023 People enjoy the comfort of believing that tomorrow will be more or less like today but, hopefully, better. The Covid-19 pandemic rattled that assumption but it has returned labeled as “the new normal.” Alan Weiss, a consultant, … Continue reading Alan Weiss Believes Organizations Need ‘Sentient Strategy’ Because There Is ‘No Normal’
