Tag Archives: Needs

Why every multi-store brand needs a ‘localized social marketing’ strategy

70% of social brand engagement on Facebook is happening on local Pages. Greg Sterling on December 19, 2018 at 3:41 pm Most commerce happens offline. Beyond the roughly 90 percent of retail spending that occurs in stores, offline commerce includes trillions in services which represent the bulk of the U.S. GDP. In parallel, the majority … Continue reading Why every multi-store brand needs a ‘localized social marketing’ strategy

Why Your Enterprise Needs a Digital Business Transformation Strategy

Kevin Elliott — November 30, 2018 — November 30, 2018 How to Meet Customer Needs and Grow Revenue with Customer Identity Management Is Your Enterprise Ready for a Digital Transformation? Enterprise CIOs and VPs of technology face growing demands to scale their digital platforms. Gartner estimates that 2020 is the sink-or-swim year for mid- and … Continue reading Why Your Enterprise Needs a Digital Business Transformation Strategy

Why Your Ecommerce Strategy Needs Facebook’s Ad Transparency Tools, Now

Brett McHale — October 18, 2018 — October 18, 2018 Facebook advertising has had quite the year, to say the least. The Data Analytica scandal that rocked the social media platform back in March has triggered numerous changes, many of which have hindered our ability as marketers to target prospects with precision. This has been … Continue reading Why Your Ecommerce Strategy Needs Facebook’s Ad Transparency Tools, Now

Decisions That a Founder Needs to Make During a Company’s Infancy That Can Impact Its Entire Future

Tommy Wyher — September 23, 2018 — September 23, 2018 Founders of companies of all sizes are faced with decisions during the early stages of the company that could impact the trajectory of the company permanently. These decisions need to be well thought out in terms of future profitability as well as company sustainability. A … Continue reading Decisions That a Founder Needs to Make During a Company’s Infancy That Can Impact Its Entire Future

What Your eCommerce Store Needs to Do Now to Prepare for the Holidays

Ronald Dod — September 11, 2018 Follow @Visiture_Search — September 11, 2018 “The most wonderful time of the year” is coming! The time frame when most businesses generate the highest percentage of their annual sales. This period is especially gracious to eCommerce businesses, thanks to an increasing number of shoppers swapping brick and mortar stores … Continue reading What Your eCommerce Store Needs to Do Now to Prepare for the Holidays