Tag Archives: most

The 12 Most Expensive Video Production Mistakes We’ve Made

by Jake KilroyAugust 28, 2016 Video production is an exciting undertaking—but mistakes can cost you. With any given project, we all strive for our best, aiming to improve process efficiencies each and every time, but we’re human. We think we’ve had conversations with one another that we haven’t. We check everything off the list—except for … Continue reading The 12 Most Expensive Video Production Mistakes We’ve Made →

Why Most Blogs Die After 100 Days

Blogging Lessons

by Eric BrantnerAugust 26, 2016 For many businesses, the first interaction a customer will have with you is on your blog. Content marketing plays a huge role in building brand awareness and creating a positive reputation with your target audience. But here’s the problem. The average blog dies after only 100 days. Why is that? … Continue reading Why Most Blogs Die After 100 Days →

Improving Quality Leads Considered Most Important For Marketers

Marketing Guide

by Jack Loechner, Staff Writer @mp_research, August 19, 2016 According to the 2016 State of Lead Generation survey from Ascend2, improving the quality of leads generated is a top priority for 77% of marketing influencers. The quality of leads handed off to sales significantly impacts an organization’s ability to achieve the next most important goal … Continue reading Improving Quality Leads Considered Most Important For Marketers →

The 4 daily habits of the most successful SEOs

Marketing Guide

Want to be great at search engine optimization? Columnist John Lincoln believes that this requires more than just deep SEO knowledge — it’s about building good habits, too. John Lincoln on August 12, 2016 If you want to be a successful SEO, it’s a great idea to imitate your peers who are ranking sites … Continue reading The 4 daily habits of the most successful SEOs →

4 Tips To Make The Most Of Twitter

Twitter

by Tabitha Jean Naylor Follow @TabithaNaylorAugust 17, 2016 When it comes to marketing a new business, especially on a shoestring budget, there are few channels that have the potential of social media. Without spending a dime, you have the possibility of getting your message in front of hundreds of thousands of people. If you get … Continue reading 4 Tips To Make The Most Of Twitter →

How to Make the Most of Your Mobile Talent Assessment Strategy

Talent Hiring

by Suzanna ColbergAugust 15, 2016 Today’s job applicants are more connected than ever before, and they expect your company to be as well. If your organization hasn’t integrated mobile into your talent acquisition strategy, you’re missing out on dozens of high-potential hires. According to Cisco’s 2015 Visual Networking Index Mobile Data Forecast 2014 – … Continue reading How to Make the Most of Your Mobile Talent Assessment Strategy →

The 9 Most Popular Payment Solutions For Businesses

Payments Online

by Peter Kim Follow @PeterKimSaysAugust 5, 2016 A review of statistics about online payment behavior by CreditCards.com revealed that more consumers are shopping online with their credit cards, debit cards, and online payment gateways like PayPal. However, the results also showed a rise in prepaid cards, especially among younger consumers, ages 18 to 24, as … Continue reading The 9 Most Popular Payment Solutions For Businesses →

9 things most people don’t understand about SEO

Search Engine Optimization

New to the world of search engine optimization (SEO)? Columnist John Lincoln explains some things you might not know about this online marketing discipline. John Lincoln on August 1, 2016 SEO is a complicated discipline. There are many components to it, and best practices change from time to time. Add to that the fact that … Continue reading 9 things most people don’t understand about SEO →

The Most Significant Information You Need to Get from Leads

Lead Nurturing

by James Scherer July 28, 2016July 28, 2016 What are you doing with your leads once you get them? Are you turning them into customers? Hopefully the answer to that is “We’re trying our hardest!” No matter if you’re sending your leads to a CRM or leads database or straight to a sales associate, the … Continue reading The Most Significant Information You Need to Get from Leads →

How Your Sales Team Can Make The Most Of Marketing Events

Marketing Education

by Pia Heilmann July 27, 2016July 27, 2016 The discussion around events usually revolves around the marketing team. That makes sense because events typically get planned by marketing and come out of marketing’s budget. But when the ultimate goal of a marketing event is to create and accelerate sales pipeline, it’s important to look at … Continue reading How Your Sales Team Can Make The Most Of Marketing Events →