By Yasmin Gagne August 24, 2023 This week, contributing writer Shalene Gupta came on to the Most Innovative Companies podcast to discuss the results of a new study from Deloitte about workers’ desire to return to the office. Surprise, surprise– though many CEOs in the financial industry want their workers to go to the … Continue reading Why most managers don’t want to come back to the office full-time
Why Most Brands Aren’t Thinking About Media Holistically by Lauren Ramaska , July 31, 2023 The media landscape is ever-evolving, with new platforms seemingly popping up on a weekly basis (see: Threads). Each one promises opportunity and potential for marketers, but with so much noise, it can be hard to truly understand the value of … Continue reading Why Most Brands Aren’t Thinking About Media Holistically
By Emily Price July 30, 2023 If you want to send an email to a work colleague and guarantee it’s going to be opened, your best bet might be to send it on Sunday afternoon, according to new research from Axios HQ, the communications software company that spun off of Axios. It analyzed the … Continue reading Sunday emails are the most likely to get read, says new research
By Elissaveta M. Brandon July 28, 2023 At last, Elon Musk has done it. After several attempts, he has staked an official claim to the letter X. Musk’s fascination with the letter dates back to the turn of the century, when he tried naming his second company, now known as PayPal, X.com (he was … Continue reading How the letter ‘X’ became history’s most mysterious symbol
By Michael Grothaus July 26, 2023 The McKinsey Global Institute has just released a report in which it explores, among other things, how generative AI technologies like ChatGPT may affect employment and work in America by 2030. The report will be a relief to many as it suggests that generative AI will likely not … Continue reading Generative AI could free up 1/3 of your working hours. These 13 sectors will be most impacted
By Blaire Briody July 18, 2023 This article is the second in a series about gatekeepers in the professional world taking a chance on those with nontraditional backgrounds. Read the full series here. The series is published in partnership with the Economic Hardship Reporting Project. In early 2015, Daisy Magnus-Aryitey was 32 years old … Continue reading ‘Most importantly, I don’t give up’: How a mom who had been out of the workforce for a decade talked her way into a career opportunity
Terrence O’Brien @TerrenceOBrien I was definitely a little out of my element when I took on this review. I’m not really an arts and crafts kind of guy. Sure, I’ll do the occasional project with my four-year-old. I also like to make things (beer, music, small electronics) and generally have a pretty strong DIY … Continue reading The Cricut Venture is a $1,000 cutting machine for the most ambitious DIYers
Almost two weeks after the supposed sunset of UA, the sky is still glowing red. Nicola Agius on July 11, 2023 Despite warning advertisers that the tool would be replaced by Google Analytics 4 on July 1, UA is still processing data as usual for most people. Why we care. Marketers were reluctant to make the … Continue reading Universal Analytics is still functional for most users
Evernote, once the king of note-taking apps, has been bought by Bending Spoons Devindra Hardawar @devindra It looks like Evernote’s 2020 redesign wasn’t enough to keep it independent. Today, the former darling notetaking app for productivity hounds, which was once valued at 1 billion dollars, announced that it has been purchased by Bending … Continue reading Evernote is relocating to Europe after laying off most of its US workforce
Our poll shows that a majority of MarTech and Search Engine Land readers are ready to grapple with GA4 Kim Davis on June 30, 2023 In just 48 hours we received around 400 responses to our poll question about Google Analytics 4. With the standard version of Universal Analytics sunsetting on July 1, we asked … Continue reading Most of you have Google Analytics 4 set up but are still learning how to use it
