Tag Archives: most

Customer Success and Upsells: How to Make the Most of Opportunities

Mia Jacobs — May 29, 2019 — May 29, 2019 When your goal is to grow your customer’s business, upselling becomes a means, not an end. That’s the advantage of working within a customer-centric environment. Your success depends on your customer’s success, so expansion becomes a necessity for both parties. Upsells are the result of … Continue reading Customer Success and Upsells: How to Make the Most of Opportunities

4 Mistakes Most Leaders Make When Managing Millennial Employees

Paul Keijzer — May 29, 2019 Follow @Paul_Keijzer — May 29, 2019 In recent years, you will have heard it a hundred times and read it in countless articles: millennials are dominating the workforce. Today, more than one third of US employees are between the ages 18 and 34.By 2020, millennials will comprise half of … Continue reading 4 Mistakes Most Leaders Make When Managing Millennial Employees

A transparency tool for Facebook advertisers is what marketers want most

Facebook has yet to deliver a “clearing-house solution” for advertisers, but marketers are ready for more transparency and measurement capabilities. Amy Gesenhues on May 8, 2019 Facebook has spent well over a year addressing user safety and data security concerns. Since 2017 it has more than doubled its security team, announced new content review policies, … Continue reading A transparency tool for Facebook advertisers is what marketers want most

Here’s how to get the most out of your marketing analytics investment

Build organizational structure and develop analytics leaders who bridge data science with marketing strategy to improve your return on investment. Eric Bradlow & Jeremy Korst on April 19, 2019   Gartner recently published their Predicts 2019 research report, outlining several converging trends that pose a threat to CMOs and marketing organizations. The report also makes … Continue reading Here’s how to get the most out of your marketing analytics investment

How you can make the most of your YouTube video advertising

Take advantage of the meteoric rise in video advertising with the right tips, tricks and tools. If you’re not already using YouTube videos as part of your marketing efforts, you should be. Researchers have found that a majority of consumers (81 percent) have been convinced to buy a product or service by watching a brand’s … Continue reading How you can make the most of your YouTube video advertising

How to Make the Most of Small Business Week

Nellie Akalp — April 2, 2019 Follow @CorpNetNellie — April 2, 2019 National Small Business Week is almost here. From May 5 to 11, the Small Business Administration (SBA) will celebrate America’s small business owners. The week kicks off in Washington, D.C., where the winners for this year’s outstanding small business owners will be recognized … Continue reading How to Make the Most of Small Business Week