Snap is finally profitable Snapchat has more users than ever. K. Bell @karissabe February 3rd, 2022 Snap Partner Summit 2021 – Snap Inc via Getty Images Nearly five years after going public, Snap is finally profitable. The company shared the milestone in its fourth-quarter earnings release, where it reported $23 million in positive net income. … Continue reading Snapchat tests mid-roll ads in Stories from Snap Stars
SEO consultant and podcast host Dan Shure spotted six total ads displayed during a 17-minute video. Amy Gesenhues on June 29, 2018 SEO consultant and podcast host Dan Shure has noticed a sizeable uptick in the number of pre-roll and mid-roll ads being served up on YouTube videos he has viewed during the last … Continue reading Is YouTube serving up more pre-roll & mid-roll video ads?
Facebook will provide advertisers with lists of publishers on whose sites, apps, Instant Articles and native Facebook videos their ads may appear. Tim Peterson on June 14, 2017 Buying ads from Facebook doesn’t always mean those ads will run on Facebook. They could appear across Facebook’s Audience Network of third-party apps and sites. Even … Continue reading Facebook addresses Audience Network, mid-roll ad transparency problem with publisher lists
Facebook has started inserting ads in the middle of some non-live videos. Here’s what it’s like to watch one. Tim Peterson on March 8, 2017 Of course the first time I find an ad interrupting a video on Facebook would happen while watching a video titled “No pants in court.” The video, about a … Continue reading Video: See how Facebook inserts mid-roll ads in non-live videos
John Lincoln — February 27, 2017 Follow @johnelincoln— February 27, 2017 If you’re a video publisher who wants to monetize your content, Facebook has some good news for you. The social media giant is now allowing commercials to run during videos. So if you’ve avoided uploading videos to Facebook in the past because you didn’t … Continue reading What You Need to Know About Facebook Mid-Roll Ads