Tag Archives: Mention

People Click On YouTube, Amazon Search Ads That Mention Familiar Brands

People Click On YouTube, Amazon Search Ads That Mention Familiar Brands by Laurie Sullivan  @lauriesullivan, Yesterday People click on paid-search ads for many reasons, but are usually looking for answers. About 33% of people click on paid-search ads because they directly respond to their search query.  The primary reason that people click on a YouTube … Continue reading People Click On YouTube, Amazon Search Ads That Mention Familiar Brands

How To Use Instagram’s Mention Sharing Feature To Your Brand’s Advantage

Adina Jipa — July 13, 2018 Follow @socialinsiderio — July 13, 2018 Last month, Instagram launched the @mention sharing – an Instagram Story option which allows users to re-share posts they have been tagged in. This means that if someone has mentioned you in their story, you will be able to share that video or … Continue reading How To Use Instagram’s Mention Sharing Feature To Your Brand’s Advantage

5 Best Brand Mention Tools For Every Aspiring Entrepreneur

by Aleh Barysevich June 14, 2016 Follow @LinkAssistantJune 14, 2016 New businesses more than anyone else have to monitor their brand mentions. There is a number of reasons for that. First, it is common knowledge that the best way to compete with huge brands is by offering unique and personal experience. It’s easy to seem … Continue reading 5 Best Brand Mention Tools For Every Aspiring Entrepreneur

Should You Mention Competitors by Name?

by Mike Devaney February 26, 2016 Follow @DevaneyMkedevFebruary 26, 2016 “Should we mention our competitors?” “Should we call them by name?” It’s a familiar set of questions to anyone planning their company’s content strategy. Most corporate style guides advise against naming competitors. “Naming” could cause problems. You might end up looking smaller (or larger) in … Continue reading Should You Mention Competitors by Name?