Rosalind HenshellOctober 29, 2015 How to Use Social Media as a Lead Generation Tool for Your Business. I’m sure you’ve heard about Social Media. I’m also sure that if you have a business, you’ll also have some form of social media account for that business. What I would be surprised to hear, however, is that … Continue reading How to Use Social Media as a Lead Generation Tool for Your Business.
Natalie DenyseOctober 29, 2015 If you’ve found your social media strategy creeping lower and lower on your priority list, know that you aren’t alone. Many small business owners are challenged to find the time for any marketing at all, social included. The good news? A few simple practices can eliminate the fear of keeping up … Continue reading How to Create and Manage a Social Media Schedule in 3 Easy Steps
Danielle CoeOctober 29, 2015 One of the most creative and useful strategies in social media these days is to utilize user generated social content (UGC). From DMOs like Hawaii (client) to companies like Coca-Cola, many brands have leveraged UGC to more smartly engage with their customers and audiences, and also to cultivate beautiful content in … Continue reading Adding User Generated Content to Your Social Media Plan
LocowiseOctober 28, 2015 Being involved in social media is great fun and very rewarding, and it is one of the best ways to market your business. But sometimes you can feel a little stuck when it comes to new ideas for posts and content on the various platforms. We help you to combat this issue … Continue reading 16 Actionable Social Media Marketing Facts You Probably Didn’t Know
Melanie BenitezOctober 28, 2015 A brand’s primary purpose is to produce products and services that enriches the lives of their customers. If they don’t fulfill this purpose, then their target customers will look elsewhere to buy goods. Brands need to focus a lot of their time on interacting with customers to build strong relationships. If … Continue reading How To Promote Customer Engagement Through Social Media
Mickie E KennedyOctober 28, 2015 Wait, wait! Don’t run away just yet. There is a way for your business to show a little personality and be funny on social media. Granted, there have been jokes that have bombed by well-known businesses, but overall, posting a joke will have your customers laughing and will garner you … Continue reading Funny & Fearless: How it can Work for You on Social Media
Dorien Morin-van DamOctober 27, 2015 Need Social Media Tools? Start Here! My good friend and colleague, Ian Anderson Grey, wrote an awesome article in cooperation with G2Crowd. G2Crowd ‘analyzed hundreds of detailed reviews from users of the top Social Media Management software’ and then created this awesome infographic about it. Ian then explained in plain … Continue reading 4 Seriously Superior Social Media Tools to Manage Your Accounts
Dustin GootOctober 27, 2015 This month, Instagram celebrates its fifth anniversary. To mark the occasion, Instagram announced (for the first time) the platform’s top five accounts. The names on the short list will not be surprising to anyone familiar with the current state of pop culture. Taylor Swift claimed the top spot (49.6 million followers), … Continue reading Taylor Swift is Not Number One: How to Measure Social Media Influence
Sarah BurnsOctober 27, 2015 Managing your holiday media budget is key to maximizing performance during the annual shopping frenzy. Without the right strategy in place, you risk over-investing in an under-performing segment of your program, while leaving opportunity on the table in another area. Metrics that matter Before planning your holiday media budget, understand metrics. … Continue reading Planning Your Media Budget and KPIs for the Holiday Season
Miriam HaraOctober 27, 2015 A company without a social media presence is almost unheard of today. Consumers expect brands to be on social media. New Social Media Research Shows What People Expect from Brands. Are you prepared for the commitment? Are you making the time or do you begrudge the time spent on creating and … Continue reading Is Your Social Media Commitment Killing Productivity?
