by Delphine Moulu January 29, 2016 Follow @reelevantappJanuary 29, 2016 Why mass mailing sucks Mass mailing consists in sending the same message to your entire contact list. No matter your recipients age, sex, location, preferences or purchase history, they will all receive the very same content at the very same time. Mass mailing is the … Continue reading Mass Emailing Sucks, Here’s How Top Marketers Send Great Emails
Tag Archives: Mass
How Mass Customization Can Work for Small Businesses
Victoria VessellaOctober 23, 2015 Mass customization is a trend that many businesses of varying size and scale have dabbled in. In today’s consumer-driven marketplace, it’s a smart idea to create custom offerings that meet the specific demands of customers. However, not every organization is able to capitalize on this phenomenon the way they would like … Continue reading How Mass Customization Can Work for Small Businesses
Beware Of A Google Penalty: What To Do When Mass Manual Actions Are On The Rise
Eric SealMay 15, 2015 Does the month of May mean manual actions? (May 15, 2015) morning, Search Engine Roundtable’s Barry Schwartz reported an alarmingly high number of Google penalty distributions to various websites. The manual actions were distributed to websites showing “thin content with little or no added value.” He reports that Google has appeared … Continue reading Beware Of A Google Penalty: What To Do When Mass Manual Actions Are On The Rise