Tag Archives: Marketplaces

Attention, CFOs: Transactional Marketplaces Are Not Your Friends

Michael Burdick — January 3, 2019 Follow @paro_io — January 3, 2019 geralt / Pixabay A staggering 43 percent of the U.S. workforce is projected to be part of the gig economy by 2020, which is welcome news for swamped CFOs and their overloaded teams. Instead of watching bandwidth burnout destroy their best people or … Continue reading Attention, CFOs: Transactional Marketplaces Are Not Your Friends

The Top 5 Pre-Vetting Freelance Marketplaces for Better Work Results

Connor Gillivan — November 9, 2018 Follow @ConnorGillivan — November 9, 2018 Image by StartupStockPhotos Businesses are demanding more pre-vetting upfront when hiring online today. Back in the day, business owners were happy to just find anyone who could work remotely. Now, with more freelancers available with skills and experience, the standard has risen. Likewise, … Continue reading The Top 5 Pre-Vetting Freelance Marketplaces for Better Work Results

Why Online Marketplaces Care About Barcodes (And You Should Too)

Michelle Covey — October 31, 2018 Follow @MichelleCovey — October 31, 2018 A side-hustle. A home-based business. A startup. Whatever you call it—congratulations! You’re the owner of a small business. You have a great product, and Amazon, eBay, Etsy and other websites offer ready-made distribution platforms to get your products sold. To make sure your … Continue reading Why Online Marketplaces Care About Barcodes (And You Should Too)

The On-Demand Economy Is Booming. Will Online Marketplaces Take Over?

Markus Linder — June 28, 2017 Follow @markuslinder— June 28, 2017 With more than 22.4 million consumers each year and $ 57.6 billion in spending, the on-demand economy is alive and kicking it – hard. From transportation (e.g. Uber, Lyft), accommodation (e.g. Airbnb, Onefinestay), delivery (e.g. UberRush, Instacart) to shopping (e.g. Ebay, Etsy), on-demand, app-based … Continue reading The On-Demand Economy Is Booming. Will Online Marketplaces Take Over?

The Top 10 Mobile RTB Marketplaces for Publishers

by Eyal Katz May 30, 2016 Follow @eyalk100May 30, 2016 For online publishers mobile traffic serves as a serious monetization headache. Less ad inventory available per page view is creating new ways of expanding publishers’ already slim profit margins. Mobile RTB ad exchanges are a great solution. Image source: https://dev.twitter.com/mopub/ui/mopub-dashboard Before we get down to … Continue reading The Top 10 Mobile RTB Marketplaces for Publishers

The Top 5 Online Marketplaces for Small Businesses Looking to Expand Internationally

by Harry Whitehouse December 2, 2015 Follow @EndiciaDecember 2, 2015 Expanding internationally can be challenging for many small businesses. However, there’s a way to sell to international customers using the same tactics and skill sets that most online retailers already have mastered. How? Online marketplaces. While it can be time-consuming and costly to create a … Continue reading The Top 5 Online Marketplaces for Small Businesses Looking to Expand Internationally

Navigating The Modern Ad Serving Stack, Part 3: Private Marketplaces (Deal ID)

What if there was a way to retain some of the characteristics of direct orders, but make the whole process even more efficient? Columnist Ratko Vidakovic explains private marketplaces. Ratko Vidakovic on May 25, 2015 In the previous installment of this series, we examined programmatic direct, a method of buying media space directly from publishers … Continue reading Navigating The Modern Ad Serving Stack, Part 3: Private Marketplaces (Deal ID)