Tag Archives: Market

CRM for Small Businesses – 5 Best Softwares Available in the Market

Customer Relationship Managemnet

Rick Kranz October 1, 2021 80% of customers leave after one negative experience and 72% of buying experiences are related to how consumers feel about how the business treats them. While those statistics are somewhat expected, it’s appalling to find that 85% of businesses believe they offer excellent customer experience yet, only 8% of their … Continue reading CRM for Small Businesses – 5 Best Softwares Available in the Market →

How to Lower Your Risk of Entering a New Market: One Good Idea

Risk Management

Laura Patterson September 16, 2021 Several recent conversations with new entrepreneurs as well as veteran business owners have been on the topic of entering a new market or new customer segment. In each instance, a key concern was a strategy for mitigating risk of entry. While each person recognized there is always some degree the … Continue reading How to Lower Your Risk of Entering a New Market: One Good Idea →

4 Tips to Create a Stellar Press Release to Market Your New Product

Press Release Guidance

Matt James September 7, 2021 Are you planning on announcing the launch of a new product? You probably are already planning on talking about it on your social media channels. However, there are other marketing channels that you should consider as well. One often overlooked marketing option is creating a press release to talk about … Continue reading 4 Tips to Create a Stellar Press Release to Market Your New Product →

How to Use Social Media Stories to Market Your Business

Social Media Storytelling

Naomi Schapiro August 13, 2021 Just about every company or business knows at this point how important social media marketing can be for promoting your services or products to your customers. But how can you utilize the social media “story” feature on the many platforms to market your business even more effectively? What Is A … Continue reading How to Use Social Media Stories to Market Your Business →

How To Leverage Social Media to Market Your SaaS Business

SaaS Marketing

Yash Chawlani July 14, 2021 According to a report from Backlinko, 50.64% of the world’s population uses social media, regardless of age or internet access. Given the numbers and ever-rising popularity, social media’s use has expanded beyond our smartphones and laptops to marketing SaaS businesses. Needless to say, if you’re a SaaS business owner who … Continue reading How To Leverage Social Media to Market Your SaaS Business →

Need to Find and Keep Better People? Market Your Culture to Everyone!

Effective Hiring

Brian Basilico July 9, 2021 The last couple of years really taught us a bundle about business. One of the things is that everybody is getting pretty comfortable with right now is Zoom and doing remote meetings. That has also led to a bunch of people being much more comfortable working from home. Maybe they … Continue reading Need to Find and Keep Better People? Market Your Culture to Everyone! →

7 Essential IT Upgrades to Enhance Market Productivity

Marketing Strategy

Angela Hausman, PhD June 16, 2021 Digital marketing changed the nature of marketing and the skills required to effectively manage the day-to-day marketing operations. That means upskilling your people as well as upgrading your computers and other hardware to enhance market productivity in your operation. First, let’s take a look at the enhanced skill set … Continue reading 7 Essential IT Upgrades to Enhance Market Productivity →

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