Tag Archives: Market

5 Top Kinds of Social Media Videos You Can Create in 30 Minutes to Increase Your Engagement – And 3 Ways to Market Them

Jock Breitwieser October 9, 2020 Are you planning to use videos in your social media marketing campaign? Many companies use short videos to promote their new products and engage their market due to their effectiveness. If you want to use this strategy, you should determine what works best for your brand. The demand for video … Continue reading 5 Top Kinds of Social Media Videos You Can Create in 30 Minutes to Increase Your Engagement – And 3 Ways to Market Them

How to Market Your Online Course and Get More People to Enroll

Manisha Sukhyani September 10, 2020 You can create an online course for many reasons. The right online course will take you closer to your targeted customers, make you a niche authority, and more importantly, fetch you some passive income. Unlike blog posts, online courses offer more in-depth knowledge and information. That said, it is a … Continue reading How to Market Your Online Course and Get More People to Enroll

The Future is Digital: How Video Helps Retailers Keep Up with Market Trends

Lauren McHugh August 24, 2020 In the first quarter of 2020 alone, video views for retailers were up 135% and rising as more consumers filled their shopping carts from home in response to the global pandemic. With an anticipated closure of nearly 25,000 retail stores across the US, retailers are heightening their focus on the … Continue reading The Future is Digital: How Video Helps Retailers Keep Up with Market Trends

Cybersecurity Firm CHEQ Enters PPC Market To Protect Against Fraud

Cybersecurity Firm CHEQ Enters PPC Market To Protect Against Fraud by Laurie Sullivan  @lauriesullivan, July 1, 2020 Ad-fraud prevention firm CHEQ on Wednesday moved its ad verification services to support paid search and paid-search advertising. The service, called CHEQ PPC, expands the company’s offerings beyond impression-based programmatic advertising. The goal is to help companies avoid losing … Continue reading Cybersecurity Firm CHEQ Enters PPC Market To Protect Against Fraud

Ad fraud prevention firm CHEQ enters PPC market

The company says it offers the first cybersecurity-based platform for paid search and paid social ad fraud prevention. Ginny Marvin on July 2, 2020 The CHEQ PPC dashboard. Image: CHEQ. CHEQ, a cybersecurity firm focused on ad fraud prevention, is expanding its ad verification solutions beyond impression-based programmatic advertising. It has launched a solution designed … Continue reading Ad fraud prevention firm CHEQ enters PPC market

3 Approaches to Market Research That Won’t Break the Bank

Emily Carroll June 22, 2020 There is a common misconception when conducting market research that it is extremely costly. This may have been true when the industry first grew in popularity, but with the rise of technology market research has become accessible to both small businesses and Fortune 500 companies. With marketing research, you are … Continue reading 3 Approaches to Market Research That Won’t Break the Bank

How AI Transforms Business and Improves the Job Market

Dave Sutton June 16, 2020 Artificial intelligence (AI) is a buzzword that’s been on people’s minds for the last 20 years—but the vision of what it is has changed dramatically. Instead of futuristic humanoid robots tottering around major city streets, what we see now is a leading way to help customers interact with companies. AI … Continue reading How AI Transforms Business and Improves the Job Market

Data roundup: Resources to help you market more effectively during COVID-19

Insights to help you evaluate and adapt your SEO, content and PPC efforts in a rapidly changing environment. George Nguyen on June 9, 2020 The COVID-19 pandemic has dramatically shifted consumer priorities and budgets, and now that local economies are beginning to reopen, we can expect to see more shifts as some people start to … Continue reading Data roundup: Resources to help you market more effectively during COVID-19