Tag Archives: Management

How To Double Your Business ROI with Email Campaign Management

Kevin George — February 15, 2019 Follow @imkevin_monk — February 15, 2019 Email has changed and so has email users. To get breakthrough results, you must keep implementing fresh ideas and add innovations to your strategy. Over time, your email marketing campaigns ought to get stale and as a result, your email ROI gets hampered. … Continue reading How To Double Your Business ROI with Email Campaign Management →

Identity management investment can pay off, and here’s how

Marketers must examine how people-based IDs differ and how quality impacts identity through activation. Learn how to evaluate your program. Marc Rossen on February 14, 2019 The marketing industry has been awash with articles and papers talking about marketing technology and the importance of linking identity management across an enterprise’s investments. And rightfully so. Brands … Continue reading Identity management investment can pay off, and here’s how →

20+ Effective Project Management Methodologies Explained

Max Benz — February 6, 2019 — February 6, 2019 In the creatively complicated world of marketing and advertising, going from conception to product realization is not an easy process. Using time-tested, proven project management methodologies is the best way to ensure your project is progressing with efficiency while maximizing every bit of creativity your … Continue reading 20+ Effective Project Management Methodologies Explained →

Mastering Management: How to Delegate Successfully and Manage Your Managers

Jeanne Hardy — January 18, 2019 Follow @creativebizinc — January 18, 2019 mohamed_hassan / Pixabay As an entrepreneur, many of us have built our businesses following the mantra: “If you want it done right, do it yourself.” While this mentality is typically effective in the beginning stages of building a business, it can actually be … Continue reading Mastering Management: How to Delegate Successfully and Manage Your Managers →

Why Career Management Competencies Matter to Your Organization

Taura Prosek — January 14, 2019 — January 14, 2019 Free-Photos / Pixabay In the world of HR, we have competency models that guide recruiting, learning, performance, and promotion. These models focus in areas of leadership, professional skills, and functional knowledge. What could possibly be missing? According to Deloitte’s Human Capital Survey, employees are changing … Continue reading Why Career Management Competencies Matter to Your Organization →