Tag Archives: Magazines

LiveRamp’s ATS identity solution adopted by Hearst magazines

LiveRamp picks up a premium publishers as a client for its Authenticated Traffic Solution. Kim Davis on February 17, 2022 Hearst Magazines has announced that it has adopted LiveRamp’s Authenticated Traffic Solution (ATS) across all 25 of its U.S. brands including Elle, Esquire and Good Housekeeping. ATS allows publishers and their supply-side partners to resolve first-party data … Continue reading LiveRamp’s ATS identity solution adopted by Hearst magazines