Tag Archives: Look

5 Areas of Expertise to Look for in Your Online Marketing Services Firm

Sylvia Montgomery — November 22, 2016 Follow @brandstrong— November 22, 2016 So, you’ve decided to hire an online marketing agency. Maybe you’ve reached this decision after struggling with your in-house marketing efforts. Or, maybe you’ve previously worked with an online marketing services provider and weren’t happy with the outcome. Regardless of why you’re exploring new … Continue reading 5 Areas of Expertise to Look for in Your Online Marketing Services Firm

Digital Marketing Agency Offers Insider Look At Native Advertising

Steve Hamm — November 9, 2016 Follow @maasprosrdu— November 9, 2016 If your content marketing strategy is falling flat and newsletter sign-ups are dwindling, blame your behind-the-times internet marketing service. When discussing the problems associated with creating ad content that consumers will read, our digital marketing agency knows the direction to success: native advertising. What … Continue reading Digital Marketing Agency Offers Insider Look At Native Advertising

Marketing and Sales Alignment Should Actually Look Like This, Especially for the Sales Enablement Process in the Complex Sale

Keegan Divant — November 2, 2016 — November 2, 2016 The 80’s gave us a lot of great things but the one thing we could have done without is buzzwords. Well, we could have also done without a few other things from the 80’s, but I digress. I’m not a fan of buzzwords because I … Continue reading Marketing and Sales Alignment Should Actually Look Like This, Especially for the Sales Enablement Process in the Complex Sale

Look to Thanksgiving dinner for holiday shopping trends

Columnist Adam Weiss takes a close look at the friends and family we all have around our Thanksgiving dinner tables and explains how affiliate marketers can get their attention this holiday shopping season. Adam Weiss on October 28, 2016  There’s nothing quite like the holidays: home-cooked feasts, colorful foliage, gift giving, and most importantly, visiting … Continue reading Look to Thanksgiving dinner for holiday shopping trends

Organizing for simplicity: An inside look at Humana’s digital transformation

Humana Digital Enterprise Vice President Jeff Reid shares the organizational transformation that supported a doubling of a key NPS metric in a Q&A with contributors Nadine Dietz and Erica Seidel. Nadine Dietz & Erica Seidel on October 24, 2016   If you were recruited to lead a digital transformation for one of the most complex … Continue reading Organizing for simplicity: An inside look at Humana’s digital transformation

This Holiday Season, Make Your Email Look MORE Festive

by Kevin George Follow @imkevin_monkOctober 17, 2016 October marks the beginning of many festivals and oncoming retail holidays. Some people binge on beer, traditional food and revelries in Oktoberfest, while other commemorate the death on All Hallow’s Eve (Halloween Eve). In the midst of all the celebrations and revelry, we find email marketers busily preparing … Continue reading This Holiday Season, Make Your Email Look MORE Festive