Salesforce customers can now use LiveIntent to match customers in their CRM against identity, demographic and behavioral data. Chris Wood on November 29, 2022 LiveIntent released Identity Enrichment on the Salesforce AppExchange today. The Identity Enrichment app lets users match customers in their CRM against identity, demographic and behavioral data from the updated and licensed … Continue reading LiveIntent launches Identity Enrichment on Salesforce AppExchange
Tag Archives: LiveIntent
LiveIntent And OpenX Partner On Email-Based Alternative To Third-Party Cookies
LiveIntent And OpenX Partner On Email-Based Alternative To Third-Party Cookies by Ray Schultz , September 10, 2021 Marketing platform LiveIntent has integrated its email-based Authenticated Bridge framework and nonID addressable media solution into the OpenX bidstream. An expansion of the firms’ existing partnership, the arrangement will allow publishers and marketers to apply insights garnered from … Continue reading LiveIntent And OpenX Partner On Email-Based Alternative To Third-Party Cookies
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