Tag Archives: Listings

3 Ways to Entice Tourists to Your Local Business this Summer with Listings

Stephanie Heitman — June 28, 2017 Follow @stephheitman — June 28, 2017 meineresterampe / Pixabay Whether you live in an area with a number of tourists or you’re just looking to attract more new customers this season, updating and managing your local listings is an easy way to make sure your business is visible online. … Continue reading 3 Ways to Entice Tourists to Your Local Business this Summer with Listings

4 steps to make your organic listings more effective

How can you improve your organic search results? Columnist Jason Decker outlines four basic steps to make your listings more compelling to searchers and prospects. Jason Decker on January 3, 2017   You’re a savvy digital marketer. You follow Google best practices and read “all the SEO blogs.” You sound like a zookeeper with your extensive … Continue reading 4 steps to make your organic listings more effective

How to manage local listings for enterprise brands

Getting a handle on the data for multiple-location businesses can be a significant challenge. Columnist Brian Smith provides step-by-step guidelines to making it happen. Brian Smith on September 19, 2016  When it comes to local listings management, there’s a direct correlation between the number of listings you manage and the amount of grumbling, cursing and … Continue reading How to manage local listings for enterprise brands

Why you cannot ignore practitioner listings on Google My Business (case study)

You may have a strong Google My Business listing, but what happens when individual practitioners at your location have their own listings? Columnist Joy Hawkins shares a case study detailing what happened when one such practitioner left her practice to go work elsewhere. Joy Hawkins on July 15, 2016    Recently, a dermatologist in Hollywood, … Continue reading Why you cannot ignore practitioner listings on Google My Business (case study)

Prioritizing Local Search Profile Listings: 2 Methods

Looking to start building those citations for local SEO? Columnist Lydia Jorden shares her strategy for determining which local business listing sites are worth investing in. Lydia Jorden on February 29, 2016 at 12:45 pm Undertaking local listing management can be a daunting task. We all understand the importance of standard local listing management: update … Continue reading Prioritizing Local Search Profile Listings: 2 Methods