Pam Hughes November 9, 2021 According to the latest semi-annual survey of 10,000 U.S. teens, Snapchat is still their favorite social media network. Despite the real prospect of TikTok becoming the most popular social media platform among U.S. teens, a new report from Piper Sandler reveals that this is not the case. These results are … Continue reading Which Social Media Network Do Teens Like the Most?
Alice Corner October 22, 2021 patricksommer / Pixabay Most of us spend most of our time at work, it’s natural to want to feel like we are included and belong in those working environments. Many companies have Diversity and Inclusion working groups, councils, or initiatives to attempt to create a more inclusive workplace. But often … Continue reading What Does True Inclusion Look Like at Work?
Mladen Kresic October 19, 2021 As you may remember from part one of this series, Gaining and Maintaining Positive Leverage, I had the opportunity to join Kison Patel, CEO, and Founder of M&A Science, as his guest on the M&A Science podcast earlier this summer. Kison and I spent over an hour talking about negotiation … Continue reading Negotiate Like a Pro: Ask the Right Questions
Jodi Andrews August 3, 2021 With the increase in vaccines and CDC guidelines being lifted (we hope!), travel has definitely been pickup up here in the U.S. According to ABC News, American Airlines said it expects to fly approximately 90% of its 2019 system seat capacity this summer. United Airlines said bookings for summer 2021 … Continue reading What Does eCommerce Website Traffic Look Like This Year?
Joshua Littlejohn July 28, 2021 Small businesses are often considered to be the backbone of our economy. But while there is no higher honor than being a small business owner, it can be a struggle for small businesses to compete in any market. For this reason, many small business owners want to make their companies … Continue reading 5 Easy Ways to Make Your Small Business Look Like a Large Corporation
Google Shows Marketers What Organic Search Traffic Declines Look Like by Laurie Sullivan @lauriesullivan, July 21, 2021 What do different types of website organic traffic declines look like? Daniel Waisberg, search advocate at Google, categorizes them in a post, describing the reasons why a drop can occur. It’s not the first time he delved into … Continue reading Google Shows Marketers What Organic Search Traffic Declines Look Like
Akvile DeFazio June 30, 2021 When it comes to Facebook advertising, your ad creative is everything. Solid copy gets users to click, but it’s the images and videos that get them to stop and read your ad in the first place. But what if you can’t afford a designer or fancy equipment? What if you … Continue reading 6 Free and Low-Cost Ways to Design Facebook Ads Like a Pro
Janet Fouts June 16, 2021 After my talk on compassionate leadership at the Women In Tech Global Conference last week, I got quite a few emails and messages about the stress of anticipating their place in the future of work. People are working now with some level of trauma. From the pandemic, societal issues, unfamiliar … Continue reading What Will Postpandemic Work Look Like? It’s Up to You.
Mukesh Gupta June 7, 2021 One of the skills that all of us need to develop as we want to be and behave like a leader is to develop the skills of an improv actor. The foundational aspect of any improv actor is the ability to be fully present in the moment and respond to … Continue reading Being a Leader is Like Being an Improv Actor
Amanda Amore May 9, 2021 Are you looking to reduce email unsubscribe rates? We’ve got you covered! Let’s keep it real – email unsubscribes are bound to happen every so often. It’s just a part of email marketing. Hey, it may even be a good thing to lose subscribers that aren’t engaging with your brand! … Continue reading Reducing Unsubscribe Rates like an Email Marketing Expert