by Laurie Sullivan, Staff Writer @lauriesullivan, September 26, 2016 Optimization and personalization have never led the list of top priorities for advertisers, especially in North America — until now. It’s about their digital maturity. More than half of North American organizations that Adobe surveyed admit they are on the path to digital maturity, but it’s … Continue reading Advertisers Still Lack Digital Maturity
Tag Archives: Lack
Why A Lack Of Women Role Models Hurts Women In Business
by Fabiola Stein May 9, 2016 Follow @fabiola_steinMay 9, 2016 Did you know that more women than men start small businesses? It’s true. In fact, not only are the number of women-owned firms steadily increasing at nearly 2X the national average, these businesses are also leading growth in eight of the top 13 industries in … Continue reading Why A Lack Of Women Role Models Hurts Women In Business
Is Lack of Employee Engagement Dragging Down Your Financial Performance?
by Mike McMinn January 23, 2016 Follow @MyHubIntranetJanuary 23, 2016 Employee engagement is one of those buzzwords that has become synonymous with productivity, loyalty, and an overall sense of belonging to an organization. Many experts talk about increasing engagement through more recognition, better communication, respect for the employee’s personal life and any perks that add … Continue reading Is Lack of Employee Engagement Dragging Down Your Financial Performance?
Managing In A Matrix: How To Lead When You Lack Authority
Rick LepsingerJune 23, 2015 When General Electric’s leaders pioneered the matrix more than four decades ago, they acknowledged they were setting themselves up for challenges. In fact, the company called them out right in its Organization Planning Bulletin from September, 1976: “We’ve highlighted matrix organization, not because it’s a bandwagon that we want you all … Continue reading Managing In A Matrix: How To Lead When You Lack Authority
Iterative A/B Testing – A Must If You Lack a Crystal Ball
Peep LajaMay 19, 2015 You have a hypothesis, and run a test. Result – no difference (or even drop in results). What should you do now? Test a different hypothesis? Not so fast. A fairly common scenario Let’s imagine that you conducted a qualitative survey, and a large number of respondents voiced concerns about your … Continue reading Iterative A/B Testing – A Must If You Lack a Crystal Ball