Tag Archives: is

Why Your Website Is a Lead Generation Tool – Even When Your Business is Referral-Based (DD)

Why Your Website Is a Lead Generation Tool – Even When Your Business is Referral-Based Brian Tatarnic Jul 2, 2025 I recently had a conversation with a managing partner at a mortgage company that stuck with me. When I asked about her website, she said, with calm confidence: “Oh, we don’t really use the website … Continue reading Why Your Website Is a Lead Generation Tool – Even When Your Business is Referral-Based (DD) →

What is PPC?

PPC Campaigns

Linda Aylesworth | August 27th, 2024 Want to learn about PPC advertising and how it can boost your business but not sure where to start? Search Engine People, Canada’s leading search engine marketing agency, is here to help. What is Pay-Per-Click? Table of Contents• What is PPC?• What is PPC Advertising?• How Exactly Does PPC … Continue reading What is PPC? →

How is AI (Artificial Intelligence) Changing the Digital Marketing Game?

AI Marketing Tools

Ruhi Van Andel | April 8th, 2021 Artificial intelligence has taken the digital marketing world by storm. This post sheds light on how AI has impacted digital marketing, with the help of its prominent use cases. Artificial intelligence (AI) was just an ambiguous term in the realm of digital marketing a few years ago. Today, … Continue reading How is AI (Artificial Intelligence) Changing the Digital Marketing Game? →

What is an NFT? The Complete Guide to Non-Fungible Tokens

Cryptocurrencies

Peter Barker Last updated: 2 March 2022 Non-fungible tokens (NFTs) are a new type of crypto asset taking the blockchain world by storm. It’s hard to go a day without hearing something about NFTs. But what are they, and why are they so popular? This article will give you everything you need to know about … Continue reading What is an NFT? The Complete Guide to Non-Fungible Tokens →

What is an RFP?

Business Process

RD Symms October 4, 2021 RFP stands for request for proposal, but it’s so much more than that. It’s a plea for help, a clue to problems that need solved, and an opportunity to build pipeline. This article will take you from asking, “What is an RFP?” to knowing how to use RFPs to drive … Continue reading What is an RFP? →

What is SEO?

SEO Checklist

Jason Davis July 18, 2020 Search Engine Optimization is not an easy thing to do in today’s competitive market. After reviewing our online posts and interests from our NerBrand audience on SEO, we’ve combined all our previous posts on SEO in this article. What Is SEO? Online Stores and SEO There are a lot of … Continue reading What is SEO? →