Tag Archives: Instagram’s

How To Use Instagram’s Mention Sharing Feature To Your Brand’s Advantage

Adina Jipa — July 13, 2018 Follow @socialinsiderio — July 13, 2018 Last month, Instagram launched the @mention sharing – an Instagram Story option which allows users to re-share posts they have been tagged in. This means that if someone has mentioned you in their story, you will be able to share that video or … Continue reading How To Use Instagram’s Mention Sharing Feature To Your Brand’s Advantage

How to Get Into Instagram’s ‘Top Posts’ for a Hashtag

Brandon Leibowitz — September 20, 2017 Follow @seooptimizers — September 20, 2017 Whenever you browse through a hashtag on Instagram, the very first thing you’ll see is a three by three grid of the ‘Top Posts’ for that hashtag. Because of their visibility, getting featured can provide a lot of exposure, possibly helping you to … Continue reading How to Get Into Instagram’s ‘Top Posts’ for a Hashtag

Instagram’s Location, Hashtag Stories are its spin on Snapchat’s search-driven Stories

A couple of months ago, Snapchat started showing computer-curated Stories in search results. Now Instagram is, too. Tim Peterson on May 23, 2017   It’s a weekday, so Instagram is copying Snapchat again. Roughly two months after Snapchat began showing algorithmically curated Stories in its search results, Instagram has started displaying algorithmically curated Stories on … Continue reading Instagram’s Location, Hashtag Stories are its spin on Snapchat’s search-driven Stories

Instagram’s carousel format can now include more posts, be used outside of ads

Instagram is extending its carousel format to organic posts and expanding it to include 10 photos or videos. Tim Peterson on February 22, 2017   Instagram is extending the number of photos and videos that brands can include in their slideshow-like carousel ads and opening up the format to organic posts, the Facebook-owned company announced … Continue reading Instagram’s carousel format can now include more posts, be used outside of ads

What Instagram’s Latest Features Mean for Your Social Media Marketing

Julie Chomiak — November 30, 2016 — November 30, 2016 With the constant social media innovation, it’s no surprise that Instagram recently announced that its platform will support live streaming as well as disappearing video and messages. Sound familiar? Disappearing messages and videos are what made Snapchat famous, and Facebook (which owns Instagram) rolled out … Continue reading What Instagram’s Latest Features Mean for Your Social Media Marketing

What marketers should know about Instagram’s latest tests and rollouts

Columnist Andrew Waber discusses new and potential changes to Instagram’s ad formats and capabilities — and what marketers should do to prepare for them. Andrew Waber on October 12, 2016   Chukcha / Shutterstock.com Much like with Facebook, the team at Instagram regularly tweaks the ad experience in a bid to improve advertiser results over … Continue reading What marketers should know about Instagram’s latest tests and rollouts

Instagram’s redesigned call-to-action button gets more clicks for gaming brands, new features

Instagram’s redesigned call-to-action button is driving more install for mobile game advertisers and is getting more attention-grabbing features. Tim Peterson on September 16, 2016   Instagram’s redesigned call-to-action button on its direct-response ads has contributed to higher conversion rates at lower effective costs for certain advertisers. And now it’s getting even more attention-getting features from … Continue reading Instagram’s redesigned call-to-action button gets more clicks for gaming brands, new features