Tag Archives: Industries

Organic Search Drove 36% Of Overall Website Traffic For 6 Key Industries

Organic Search Drove 36% Of Overall Website Traffic For 6 Key Industries by Laurie Sullivan , Staff Writer @lauriesullivan, July 6, 2023 From social to email, paid, video and organic marketing, marketers are tasked with staying on top of a growing number of channels that drive traffic, but organic search remains the most cost-effective and impactful … Continue reading Organic Search Drove 36% Of Overall Website Traffic For 6 Key Industries

Google Ad Cost Per Lead Rose For 91% Of Industries Analyzed

Google Ads Cost Per Lead Rose For 91% Of Industries Analyzed by Laurie Sullivan  @lauriesullivan, November 14, 2022 The cost per lead has increased significantly, with 21 of 23 industries seeing an increase year-over-year. The average overall increase — 19% — is significantly higher than last year’s increase of 5%, in contrast to 2020’s decrease of … Continue reading Google Ad Cost Per Lead Rose For 91% Of Industries Analyzed

Entertainment, publishing industries found no easy DEI fixes after 2020

  By Pavithra Mohan September 21, 2022 In 2020, when protests against racial violence and police brutality erupted across the country, corporate America responded with a wave of unparalleled financial donations and diversity, equity, and inclusion commitments. Nearly every industry was forced to reckon with its diversity issues; and for the first time, it seemed like … Continue reading Entertainment, publishing industries found no easy DEI fixes after 2020

Is my job recession proof? Low unemployment is a saving grace, but some industries are safer bets

By Sam Becker July 29, 2022   The latest GDP figures show that the U.S. economy contracted 0.9% during Q2 of 2022, marking the second-straight quarter of negative economic growth. By many definitions, that means the American economy is in a recession—though there are other factors at play, and nothing’s official until the National Bureau … Continue reading Is my job recession proof? Low unemployment is a saving grace, but some industries are safer bets

Employees are leaving these industries at higher rates. Here’s how to keep them

By Shalene Gupta   July 28, 2022 Despite talk of an impending recession, companies are still scrambling to retain talent. According to the latest numbers from the Bureau of Labor Statistics (BLS), there were 11.3 million open jobs on the market in May, up from 9.6 million the year before. This isn’t just a resurgence … Continue reading Employees are leaving these industries at higher rates. Here’s how to keep them

The Future of Fast-Changing Industries: How Technology Impacts and Creates New Opportunities for Businesses

Joanne Camarce December 14, 2021 While the chaos unleashed by the pandemic has caused great devastation worldwide, it’s also led to some revolutionary business advancements. When businesses of all shapes and sizes had to quickly pivot during heavy lockdown restrictions, something great happened — a silver lining of sorts. Unfortunately, we had to watch some … Continue reading The Future of Fast-Changing Industries: How Technology Impacts and Creates New Opportunities for Businesses

The Digital Era and Global Lockdown: See How These Industries Evolved

The Digital Era and Global Lockdown: See How These Industries Evolved Dana Kachan / 18 Aug 2020   The recent turbulence of Coronavirus made all of us rethink business life. Many industries have started incorporating profound transformation to overcome the recession. The metamorphosis includes day-to-day operations to the business processes of vital importance. Businesses have … Continue reading The Digital Era and Global Lockdown: See How These Industries Evolved