Mapping is important to see how customer jumped from one brand to another Rodric Bradford on October 2, 2020 Customer journey mapping is a key part of many marketing strategies, and it holds added value for companies that have multiple brands. “There is keen interest on how a customer moves from one brand to another,” … Continue reading Why journey mapping is important for companies with multiple brands
Justin Herring September 25, 2020 SEO matters. You don’t need me to tell you that – although I certainly have told you all about it! Understanding the importance of SEO is one thing and knowing what to do with your SEO metrics is another. With so many metrics to choose from, how do you know … Continue reading What Are the Most Important SEO Metrics to Track?
Nikunj Gundaniya September 21, 2020 The expansion of the eCommerce industry compels the organizations and users to follow a smooth mobile wallet strategy. A mobile wallet application is in high demand because it opens the gate for making the payment easily. Online shopping is done on a daily basis and this is the reason people … Continue reading Factors That Are Important to Make Mobile Wallet Solutions Secure
Pam Aungst September 7, 2020 With Google incorporating the Core Web Vitals metrics into its algorithms in 2021, now more than ever, you’ll want your website to load as quickly as possible. And with Google’s “mobile-first” philosophy, you’ll want to be sure the mobile version of your site loads extremely quickly. In addition to the … Continue reading The Important of Using AMP for Mobile Optimization
Steven Imke August 16, 2020 As a business owner, planning for the future can be scary. Every little decision you have to make seems to complicate another. At some point, hopes turn into fears and insecurities, and panic sets in, leading to feelings of being overwhelmed. I know, I’ve been there, in fact, all business … Continue reading What Are SMART Goals and Why Are They Important?
Justin Wong August 12, 2020 As a small business, you probably hear the word “branding” thrown around quite a bit. You know it’s important, but what exactly is small business branding? At Curve, we explain branding as something fairly simple: who your company is, what you represent, and the unique value you offer. However, small … Continue reading 7 Important Factors for Effective Small Business Branding
Lindsey Flagg August 11, 2020 If you’re just starting out on your social media marketing journey, or have been going at it for a while but aren’t getting the results you had hoped for, you may be wondering if you should pay attention to page and post LIKES. As it turns out, you not only … Continue reading Are “Likes” Important on Social Media?
Kristin Zhivago August 7, 2020 I’ve been defining the customer’s Mindset as the desires, concerns, and questions that they have when they set out on their buying journey. These desires, concerns, and questions are top of mind for them, and if you don’t address these burning issues, immediately, they will click away. That’s one thing … Continue reading Why is Mindset-Driven Marketing So Important For Your Digital Marketing?
Kato Nkhoma August 5, 2020 The business landscape is not what it used to be 10 years ago. A decade ago, most businesses generated revenue from foot traffic into their establishments. The ones that got on the world wide web earlier didn’t have much competition as not many businesses had seen the value of having … Continue reading What is SEO Copywriting (and Why it’s Important in Ranking Well on Search Engines)?
Anthony Mersino July 24, 2020 You would have to be living under a rock to not have heard of agile these days. The label is being attached to everything – agile methodology, agile sales, agile marketing, agile testing, agile you-name-it. But what does agile mean and why is it important? This blog will explore the … Continue reading What is Agile and Why is it Important?