Steven Imke April 6, 2021 Most businesses are obsessed with competition. The problem with that way of thinking is that competitors come and go. Aiming to be better than the competition means that the business direction is largely driven by what its competitors are doing. Instead, today’s businesses would be better served by focusing on … Continue reading Why It Is Important That Businesses Develop an Infinite Mindset
Chris Christoff April 3, 2021 Back in 2014, YouTube represented only 28 percent of all internet searches. Today, with more than 2 billion active users, it is one of the largest search engines and the second most popular social networking sites. This clearly shows how powerful videos have become over the years. There’s no doubt … Continue reading 4 Reasons Why Video Content is Important for your Business
Sammy Courtright April 1, 2021 COVID-19 has put a massive cramp in our former work lives, and I’m not just talking about the act of just going into the office every day. We are social creatures by nature, and, overnight, we had a considerable portion of our social lives – the ones that take place … Continue reading 5 Reasons Virtual Social Work Events Are More Important Than Ever
Rick Goodman February 23, 2021 Giving employee feedback is important for a number of reasons. Employees should be aware of their performance and what the company expects from them including goals and areas for improvement. As a keynote speaker and executive coach for CEOs and management teams I am often asked, why is giving employee … Continue reading Why Giving Employee Feedback is Important
Nick Backlanov February 2, 2021 Influencer marketing has firmly established itself in the marketing mix of many brands. More and more brands are using influencers on Instagram, YouTube and Tiktok to broadcast their message to their target audience. HypeAuditor (my company) analytics platform has identified six trends that will largely determine influencer marketing in 2021. … Continue reading Important Influencer Marketing Trends to Watch in 2021
Muhammad Tahir Rafiq January 31, 2021 With the technological advancement of the modern world, new techniques and practices are introduced in almost every industry. The internet era has seen a few digital breakthroughs that have completely changed the interface of the world. Inventions like computers and mobile phones are some of the most prominent ones. … Continue reading How Important is an Influential Social Media Presence for Modern Businesses?
Caitlin Nobes January 25, 2021 Employees are struggling with burnout, disconnection, and low morale more than ever before. But there’s a clear solution: recognition. Recognition is the number one ask from employees in this new normal. The vast majority — 82% — wish that they received more recognition. And meeting this desire can have a … Continue reading Why Employee Recognition Is Important (and Key Benefits)
Elliot Begoun January 14, 2021 What’s the most important investment you can make in your brand? Hint, it’s not marketing, packaging, sales, or even your team. Give up? The most important investment you can make is in yourself. The single most critical contributing factor to the success of your business is you. If you’re not … Continue reading What’s the Most Important Investment?
Chris Christoff January 4, 2021 The day you launch your product is a big one for your business. After a lot of hard work and diligence, the time finally arrives when you get to put your product out in the market and let your customers decide its fate. In a way, it’s like the make-or-break … Continue reading 4 Important Tips for a Successful Product Launch
Bob Hutchins December 31, 2020 Have you started thinking about our 2021 digital marketing plans yet? Here are 3 important digital marketing things that you need to be preparing for in 2021 1. Optimize for voice search. The popularity of products like Google Home and Alexa have created a HUGE boom in the usage of … Continue reading Is Your Digital Marketing Ready for 2021? Here Are 3 of the Most Important Things.