Contributor Brian Solis says marketers need to move away from traditional vanity metrics and look toward AI and machine learning to identify the most valuable customers and deliver targeted experiences. Brian Solis on January 9, 2018 Did you know that 80 percent of users churn within three months of downloading an app? That’s because … Continue reading How AI and CLV help app marketers drive business growth
William Harris — January 3, 2018 Follow @wmharris101 — January 3, 2018 Well, you did it. You worked hard to make it through the holiday shopping season, and now we’re entering into the new year. As an ecommerce business owner, you might be taking some time off to reset, but you’re probably also spending some … Continue reading Hit The Ground Running in 2018 with These Ecommerce Business Growth Tips
Bob Van Rossum — December 26, 2017 Follow @BobVR — December 26, 2017 Photo-Mix / Pixabay The structure of a successful marketing team is continuously evolving, as traditional roles evolve to take on the transformation of innovative technology and tactics in the digital space. 2018 is just around the corner, and will continue to alter … Continue reading 3 Digital Marketing Specialists You Need to Support Growth in 2018
Jaime Nacach — December 20, 2017 Follow @bloominari — December 20, 2017 Expand Your Business with Little Effort Small business owners become so consumed with managing the day-to-day tasks of their business that there is no time left to grow them. However, growth is essential to staying a step ahead of the competition. How can … Continue reading 5 Innovative Growth Hacks for Small Business
Stephanie McGuinn — December 1, 2017 Follow @PIMidlantic — December 1, 2017 Among the key resources you have for supporting your business are your employees. Their growth and development play a significant role in your long-term success. With this in mind, it is important to set up an environment that allows them to exhibit their … Continue reading Strategies for Maximizing Employee Growth at Your Business
Corey Bloom — November 28, 2017 — November 28, 2017 You have a great idea for a new startup. You’ve identified a need in your industry, and have a killer product that has the potential to disrupt the market. However, gone are the days where a great idea will simply attract customers and clients. With … Continue reading Startup Marketing Growth Hacks to Bolster Your Business
Igor Gorbatko — November 19, 2017 Follow @igorbatkoGE — November 19, 2017 Image credit If you are a startup founder, hiring the right talent is among your top challenges. And when it comes to finding a growth marketer to help you build on the initial traction, the search can get overwhelming very fast. Faced with … Continue reading Why You Should Hire a Consultant as Your First Growth Marketer
Lisa Masiello — November 14, 2017 Follow @LisaMasiello — November 14, 2017 Pixabay The topic of mergers and acquisitions in the IT industry is dominating conversations at vendor conferences, channel partner events, industry association meetings, and in online trade publications. It shows no indications of slowing down. The acquisition and continued growth of larger managed … Continue reading Mergers and Acquisitions: Picking the Right Growth Strategy for Your Business
Karl Sakas — October 31, 2017 Follow @KarlSakas — October 31, 2017 Natalia_Kollegova / Pixabay What do you do when your agency growth hits a plateau and you feel stuck? A client recently asked for help on this very topic. He had been running his agency for a decade—and sales were in a slump. He … Continue reading Agency Growth Plateau: What to Do When It Happens to You
Robert Gilbreath — October 30, 2017 Follow @Adomatica — October 30, 2017 Anyone new to the world of ecommerce knows that starting your own online store feels more like running a 7-Eleven in Hopkinsville, Kan., than running a store in the ever-busy “Mall of America.” Driving adequate (and targeted) traffic to your own store and … Continue reading How a Multichannel Strategy Leads to Growth for Online Businesses
