Tag Archives: Group

Personalizing UX: Why Zillow Group moved beyond AB testing

Zillow Group is embracing bandits testing to scale and improve its personalization outcomes. Ginny Marvin on April 22, 2019   Aaron Wreblewski, AI engineer at Zillow Group, discussed the company’s bandits testing work at MarTech Conference. Zillow Group faced a problem. The online real estate database company too many personalized user experience tests it wanted … Continue reading Personalizing UX: Why Zillow Group moved beyond AB testing

Why Are More Companies Seeking Group Leadership Coaching? Because It Works!

Janet Fouts — November 26, 2018 Follow @jfouts — November 26, 2018 As more and more executives are seeing the value of leadership coaching for themselves, they’re looking to provide coaching for their teams as well. In part to save money, but also to create an internal environment where the team learns together and collaboration … Continue reading Why Are More Companies Seeking Group Leadership Coaching? Because It Works!

4 Differences Between a Group Coaching Program and Private Coaching

Amanda Abella — February 26, 2018 — February 26, 2018 I’m constantly being asked about the difference between a group coaching program and private coaching. In many cases, my students are building out their sales funnel with different offerings, and don’t yet understand what separates one product for another. After running a group coaching program … Continue reading 4 Differences Between a Group Coaching Program and Private Coaching

How Creating A Private Facebook Group Can Unlock New Business Opportunities

by Simon Dunant Follow @podcastingpowerSeptember 22, 2016 One of the most underused social media strategies that most entrepreneurs miss is the value in creating a Facebook group for their business. Many business owners already have a Facebook page, but a page is a very closed one way connection with your clients, and social media can … Continue reading How Creating A Private Facebook Group Can Unlock New Business Opportunities

Gen Y: How To Target The Largest Consumer Group In History

By Emily Culclasure August 29th, 2016 Generation Y frequently stumps marketers, and for good reason; unlike previous generations, Gen Y-ers tend to ignore shifted values & shortened attention spansmore traditional advertising such as magazine ads or TV commercials. They grew up on the frontlines of the technology revolution, and they expect instant, personalized communications on the … Continue reading Gen Y: How To Target The Largest Consumer Group In History

May The Focus Group Be With You (Infographic)

by Miguel Conner December 17, 2015 Follow @qsampleDecember 17, 2015 ‘Tis the Season…the Season for Star Wars, it seems, as The Force Awakens opens this week. Hopefully, the movie will improve on the dreaded prequels. Hopefully, Disney commissioned some focus groups before handing the reigns over to JJ Abrams. Hopefully, in your market research, you … Continue reading May The Focus Group Be With You (Infographic)