Microsoft Advertising now reviews ads at the asset level, allowing approved elements to continue running even if others are disapproved. Anu Adegbola on June 30, 2025 Microsoft Advertising is revamping its approach to enforcing ad policy compliance. Instead of outright disapproving entire ads, it reviews individual ad assets (e.g., headlines, descriptions, and images). This … Continue reading Microsoft Ads gets new granular asset-level reviews
Erin Hynes March 8, 2021 When it comes to tracking campaign performance, having the right details can make all the difference. Detailed data will help you figure out where your programmatic ad traffic is coming from, why it is coming to you, and how it is reaching you. With granular data provided by UTM codes … Continue reading Getting Granular with UTM Codes and Google Analytics
A slew of new metrics will give marketers more intel on demographic viewing, live engagement (by reaction) and page-owned vs. share/cross-posted views. Greg Finn on August 12, 2016 It’s no secret that video has been the darling of Facebook over the past few years. In 2016, Facebook has been scrambling to support this thriving … Continue reading Facebook video metrics get granular with demographic, share & live engagement data
