New tech from GumGum over lays content on video for five seconds at a contextually appropriate moment. Constantine von Hoffman on October 25, 2023 A CTV ad campaign for The Trevor Project, which helps LGBTQ young people in crisis, has achieved remarkable results, including a 31% increase in recall among 18- to 34-year-old viewers, according … Continue reading PSA campaign gets impressive results from new adtech
Apple’s much-maligned Studio Display webcam gets manual framing MacOS Sonoma also brings updated controls to the iPhone Continuity Camera feature. Steve Dent Wed, Sep 27, 2023 Photo by Devindra Hardawar / Engadget Apple has released a firmware update for its Studio Display to improve its poorly reviewed 12-megapixel ultrawide webcam, it said in the … Continue reading Apple’s much-maligned Studio Display webcam gets manual framing
‘Hey, Google’ Gets An AI Makeover – With Layoffs by Laurie Sullivan @lauriesullivan, August 1, 2023 Google’s virtual assistant reportedly will get a makeover by integrating artificial intelligence (AI) technologies into the platform similar to its Bard chatbot. The updates will change the way Assistant works. For now, the company will support both old and … Continue reading ‘Hey, Google’ Gets An AI Makeover – With Layoffs
YouTube Shorts Gets Ad-Measurement Tools Supported By IAS, DV by Laurie Sullivan @lauriesullivan, July 27, 2023 YouTube Shorts, Google’s short-form video experience for users, expanded relationships with Integral Ad Science (IAS), which focuses on global media measurement and optimization, and DoubleVerify (DV), a software platform for digital media measurement, data and analytics. The news from IAS … Continue reading YouTube Shorts Gets Ad-Measurement Tools Supported By Integral Ad Science
Microsoft Bing Gets Nod After Canadian Official Accuses Google Of ‘Blackmailing’ Canada by Laurie Sullivan @lauriesullivan, July 12, 2023 One Canadian Senator is calling on residents to join him in switching their search engines to Bing in response to the fallout over the federal government’s Online News Act that will see Google and Meta block … Continue reading Microsoft Bing Gets Nod After Canadian Official Accuses Google Of ‘Blackmailing’ Canada
By Associated Press July 07, 2023 Chinese regulators are fining Ant Group 7.123 billion yuan ($985 million), claiming the financial technology provider violated laws related to corporate governance and consumer rights. The People’s Bank of China imposed the fine on Friday. “We will comply with the terms of the penalty in all earnestness and … Continue reading Ant Group, Jack Ma-founded fintech giant, gets fined almost $1 billion by China regulators
Cherlynn Low @cherlynnlow Years. Some of us in the industry have been waiting close to ten years for the long-rumored Pixel Watch. Now that it’s here, expectations are naturally high. After all, Google had all that time to finetune its first smartwatch, and everyone’s been anxious to see if this could be the product … Continue reading Fossil finally gets Google Assistant on its Wear OS 3 smartwatches
On Brand: Zenni Gets More, Pays Less With In-Housing by Steve Smith , Staff Writer @popeyesm, June 2, 2023 Zenni’s Senior Director, Performance Marketing Dennis Maxwell has nothing against agencies, so don’t take this personally. He even started as an intern at and agency. And he was well aware of how much effort goes into media … Continue reading On Brand: Zenni Gets More, Pays Less With In-Housing
Viz brings mainstream manga to the iPad Megan Lavey-Heaton @savvyliterate Viz Media, LLC introduced its first iPad app this past week, Viz Manga, and it’s something that I’ve personally waited a long time to see.I’ve been a manga fan for years, ever since I saved my allowance as a teen to buy $18 copies … Continue reading VIZ Manga subscription service releases English chapters the same time Japan gets them
By Laya Neelakandan April 26, 2023 With signs of a possible recession increasingly looming, it’s unclear how companies will adapt to the economic storm that may be headed their way. But for some CEOs, prioritizing diversity in their talent pool remains center stage for their success. “No company would hire an executive who … Continue reading As the economy gets shakier, CEOs are increasingly prioritizing diversity in their talent pools
