Tag Archives: Gain

Mobile Banner Ads To Drop In Popularity, Native And Video Ads Gain Momentum

by Ben Frederick @mp_benfred, (January 07, 2016) Banner display ads will no longer be the format of choice for many mobile advertisers and marketers in 2016, a study from Trusted Media Brands , Inc. has found. The survey of clients and agency executives, released Wednesday, was conducted by Advertiser Perceptions. Although display ads — including … Continue reading Mobile Banner Ads To Drop In Popularity, Native And Video Ads Gain Momentum

10 Ways to Use Hashtags To Build Your Brand (and Gain A Competitive Edge)

Ciaran BlumenfeldOctober 24, 2015 Hashtags are a powerful tool. At one time, only avid social media users were aware them. Nowadays, they’re everywhere. Despite the widespread popularity of hashtags, few brands and businesses know how to use hashtags skillfully. 1. Study Industry and Organization Hashtags. If you attend conferences or belong to trade organizations, there … Continue reading 10 Ways to Use Hashtags To Build Your Brand (and Gain A Competitive Edge)

How to Demonstrate the Value of Your IT Strategy to Gain Buy-in Across the Organisation

Simon MitchellSeptember 11, 2015   Time to spread the word Your new IT strategy has been accepted by the board. It WILL happen. But how quickly it beds down and shows real benefits depends on everyone in the organisation – regardless of their role – being ready to accept it. But do it with care … Continue reading How to Demonstrate the Value of Your IT Strategy to Gain Buy-in Across the Organisation

How To Build Your Business and Gain Thousands of Followers Through LinkedIn

Zhi YuanAugust 14, 2015 In the world of business-focused social media marketing, there is only one name worth mentioning: LinkedIn. It is by far the biggest and most popular social network by businesses and for businesses, and it’s growing larger every day. According to recent numbers, LinkedIn already has nearly 350 million users around the … Continue reading How To Build Your Business and Gain Thousands of Followers Through LinkedIn