Legacy TV Faces Challenges: Maturing Streaming, Lack Of A Future Ad Vision by Wayne Friedman , Staff Writer, August 22, 2023 With connected TV’s advertising investment looking to grow 13% to $25.9 billion globally this year — and 10.4% over the next five years, according to GroupM — that would suggest a now maturing business. But … Continue reading Legacy TV Faces Challenges: Maturing Streaming, Lack Of A Future Ad Vision
Tag Archives: Future
Zero Copy Data Access: The Future of Data Management?
ZCDA enables applications to access the memory location where the data is stored directly, saving time and improving performance. Chris Elwell on August 8, 2023 Faster and more efficient data processing techniques are needed as the volume of data processed grows. “Zero copy data access” may revolutionize how data is processed. It’s already making waves … Continue reading Zero Copy Data Access: The Future of Data Management?
From campaigns to conversations: The future of email marketing
Discover the power of conversational email marketing, transitioning from campaigns to personalized interactions to enhance subscriber engagement. Stephanie Trovato on July 25, 2023 Let’s picture this… You’re at Target, scrambling to snag those last-minute items for your dinner party (and maybe some home decor and a dress, because why not?). Out of nowhere, two store … Continue reading From campaigns to conversations: The future of email marketing
POV: What the future holds for AI hiring bias regulation
By Josh Millet July 13, 2023 Hiring has always been an inexact science. Traditionally a laborious, inefficient, and only occasionally effective enterprise, it is a quintessentially human process. That isn’t exactly a compliment. As it turns out, humans make a lot of mistakes, particularly when judging other humans. Not surprisingly, the technology sector has … Continue reading POV: What the future holds for AI hiring bias regulation
Post From The Future: AI Comes To Cannes
Post From The Future: AI Comes To Cannes by Maarten Albarda , June 23, 2023 It was a beautiful sunny solstice, June 21, 2035. Cannes was in full swing, both virtually and in reality. Nike’s AI media department won the Best Media Strategy and Execution category. Its actual Media Performance and Delivery Vice President of … Continue reading Post From The Future: AI Comes To Cannes
The future of loyalty: Metaverse, AI and post-pandemic challenges by Comarch
Discover the source of your customers’ loyalty and learn how to attain it. Comarch on June 22, 2023 Our understanding of customer relations has undergone a remarkable transformation in recent years. In the face of the enduring impact caused by the Covid-19 pandemic and the imminent threat of an economic downturn, we are now … Continue reading The future of loyalty: Metaverse, AI and post-pandemic challenges by Comarch
Designing the marketing team of the future
Marketing leaders must think about how to future-proof their teams, and it’s not just about AI. Ruben Ugarte on May 5, 2023 Marketing just can’t catch a break. Budget cuts, data privacy changes, new hot channels like TikTok (which might disappear overnight) and now generative AI. Marketing is never dull. You never know what is … Continue reading Designing the marketing team of the future
Beyond boundaries: The future of digital content
UC Berkeley partnered with Storyblok to explore adventurous innovations that might shape the future of the Internet. Kim Davis on May 3, 2023 A two-day design sprint hosted by the Jacobs Institute for Design Innovation at UC Berkeley, in partnership with headless CMS Storyblok, produced some audacious and potentially game-changing concepts about how “the future … Continue reading Beyond boundaries: The future of digital content
The Future of Calendars: Predictions and Trends
The Future of Calendars: Predictions and Trends Calendar / 14 Apr 2023 We live in a world where online calendars are a part of our daily lives. No matter how diligently you use an online calendar, you’re still benefiting from it. For instance, you might be reminded to send a birthday card online, schedule events … Continue reading The Future of Calendars: Predictions and Trends
Why the future of AI will be fought on a battleground of ethics
By Matt Burt April 11, 2023 Over the last few months, layoffs have gripped the tech industry’s workforce. Facing macroeconomic challenges that are impacting revenue forecasts and financial performance, the tech giants are in unprecedented times destined for the history books. Among the macro pressures and turbulent markets, one of glimmers of light this year … Continue reading Why the future of AI will be fought on a battleground of ethics