Tag Archives: FirstRate

The retailers and brands delivering first-rate mobile AR experiences

At MarTech West, Digi-Capital’s Isabelle Hierholtz talked mobile AR strategy, and how brands like Houzz, Olay and Walmart are successfully leveraging it. Amy Gesenhues on April 16, 2019   Isabelle Hierholtz, the user strategy director for the AR/VR/XR advisor company Digi-Capital, believes mobile AR advertising offers companies an easy place to start when trying to … Continue reading The retailers and brands delivering first-rate mobile AR experiences

How To Build a First-Rate Team Of Data-Driven Marketers

Lucy HardakerMarch 18, 2015 According to Workbooks, 90% of the world’s data has been created in the past two years alone….which means there’s A LOT of data available to marketers right now. Your team need to start drawing valuable data insight if you want to truly understand your prospects’ buying behaviour, increase lead generation and … Continue reading How To Build a First-Rate Team Of Data-Driven Marketers