Tag Archives: Firms

Google Brain founder: AI firms use extinction fears for regulation

Google Brain founder: AI firms use extinction fears for regulation Radek Zielinski / Oct 31, 2023   Andrew Ng, co-founder of Google Brain and former chief scientist at Baidu, has accused large tech companies of spreading fear about artificial intelligence leading to human extinction as part of a “regulatory capture campaign” to shut down competition … Continue reading Google Brain founder: AI firms use extinction fears for regulation

India demands $12B from online gaming firms, cites tax evasion

India demands $12B from online gaming firms, cites tax evasion Radek Zielinski / Oct 25, 2023   In a massive crackdown, Indian tax authorities have issued notices to numerous online gaming companies demanding approximately 1 trillion rupees ($ 12.03 billion) in taxes that the companies allegedly evaded over the years, a senior government official revealed … Continue reading India demands $12B from online gaming firms, cites tax evasion

The B2B Stash: Most Firms Are Spending More On Marketing, Especially Social Media

The B2B Stash: Most Firms Are Spending More On Marketing, Especially Social Media by Ray Schultz , Columnist, May 30, 2023 B2B marketers are somewhat upbeat about the economy, and are adjusting their budgets accordingly. Most are also hopeful about AI, judging by State Of B2B Digital Marketing, a study released Tuesday by Wpromote and … Continue reading The B2B Stash: Most Firms Are Spending More On Marketing, Especially Social Media

Cash-Poor Content: Few Firms Are Greatly Increasing Their Spend

Cash-Poor Content: Few Firms Are Greatly Increasing Their Spend by Ray Schultz , Columnist, April 13, 2023 The economy has dampened enthusiasm for investing in content. Only 16% apiece of high-tech and consumer goods companies have significantly increased their investment, according the State of Content Report 2023, a study from Bynder.  Moreover, slight increases at … Continue reading Cash-Poor Content: Few Firms Are Greatly Increasing Their Spend

Skinny ABM: Few Firms Have Full Tech Stacks To Support Their Programs

Skinny ABM: Few Firms Have Full Tech Stacks To Support Their Programs by Ray Schultz , Columnist, March 3, 2023 B2B brands are doubling down on account-based marketing (ABM), devoting 28% of their 2022 marketing budget to it. In addition, 71% are increasing their 71% spend in 2023, with average budget growth of 13.1%. And … Continue reading Skinny ABM: Few Firms Have Full Tech Stacks To Support Their Programs

B2B Block: Most Firms Aren’t Monetizing Content, And Lack Management Tools

B2B Block: Most Firms Aren’t Monetizing Content, And Lack Management Tools by Ray Schultz , Columnist, November 15, 2022 Content is apparently a loss leader in B2B companies.  Only 10% monetize their content, while 77% do not and 13% are unsure, according to B2B Content Marketing, a study by the Content Marketing Institute and MarketingProfs, … Continue reading B2B Block: Most Firms Aren’t Monetizing Content, And Lack Management Tools

Apple privacy protections expected to cost big tech firms $16 billion in coming year

ATT expected to cost Facebook $12.8 billion in coming year. Constantine von Hoffman on April 15, 2022 Apple’s privacy-protecting Identifier for Advertisers (IDFA) is expected to cost tech companies $ 16 billion in the coming year, an increase of 9%, according to a report by data solutions provider Lotame. However, a separate academic study has … Continue reading Apple privacy protections expected to cost big tech firms $16 billion in coming year

Bitcoin Treasury – Here’s the Firms Holding BTC on Their Balance Sheet

Gary McFarlane Last updated: 13 April 2022 Perhaps one of the best indicators of the mainstreaming of crypto is the appearance of bitcoin on the balance sheets of publicly listed companies. With help from bitcointreasuries.org we have taken a look at the institutional landscape in this regard. Many of the corporate top holders are companies … Continue reading Bitcoin Treasury – Here’s the Firms Holding BTC on Their Balance Sheet

Best Financial PR Agencies & Services : Top Financial PR Firms to Help Your Business

Aneeca Younas Last updated: 18 March 2022 Financial companies are often under immense public scrutiny. A single mistake could lead to a scandal that destroys a company’s reputation, and the careful handling of their image is crucial if they want to keep running smoothly. That’s why it pays to hire a public relations firm that … Continue reading Best Financial PR Agencies & Services : Top Financial PR Firms to Help Your Business