Tag Archives: Finally

Advertisers may finally see who really touches their bid requests

IAB Tech Lab’s proposed SupplyChain v1.1 update could give advertisers a clearer view of every company that touches a programmatic bid request. By Constantine von Hoffman   Published on June 23, 2026   For years, programmatic buyers could see who got paid in a transaction. They rarely saw every company that handled a bid request … Continue reading Advertisers may finally see who really touches their bid requests →

How OSI could finally fix ABM’s biggest data problem

A new standard aims to unify fragmented data, helping ABM programs deliver coordinated, real-time experiences across tools. By MarTechBot Published on May 11, 2026   In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website archives and has access to the … Continue reading How OSI could finally fix ABM’s biggest data problem →

Streaming is finally profitable. It offers a lesson in patience

February 11, 2025 Streaming is finally profitable. It offers a lesson in patience Netflix, Spotify, and more spent a decade burning money. With time, they grew profitable—and now are the industry’s shining stars. BY Henry Chandonnet Just a couple of years ago, pundits were warning of streaming’s demise. From Netflix to Spotify, these companies were burning … Continue reading Streaming is finally profitable. It offers a lesson in patience →

Valve finally confirms its next game, Deadlock, with a bare-bones Steam page

  Valve finally confirms its next game, Deadlock, with a bare-bones Steam page The not-so-secret upcoming multiplayer shooter is confirmed to be ‘in early development.’ cheyenne macdonald   Sat, Aug 24, 2024   Valve It’s seemed like everyone this summer has been talking about Valve’s in-development MOBA shooter, Deadlock, except Valve itself. Thousands of people … Continue reading Valve finally confirms its next game, Deadlock, with a bare-bones Steam page →

Bluesky finally has DMs, with encrypted messaging coming ‘down the line’

Bluesky finally has DMs, with encrypted messaging coming ‘down the line’ For now, the feature only supports person-to-person text chats. karissa bell   Wed, May 22, 2024 Bluesky Bluesky, the open source social media service that began as an internal Twitter project, has gained a key feature as it looks to compete with X and … Continue reading Bluesky finally has DMs, with encrypted messaging coming ‘down the line’ →

From ‘shrimp leather’ to synthetic dye, are biomaterials finally ready to scale up?

 April 26, 2024 From ‘shrimp leather’ to synthetic dye, are biomaterials finally ready to scale up? Seymourpowell’s Caroline Jacob on the power of biotech and how it can transform materials. BY Caroline Jacob Biofabrication has been selling the promise of a harmless, resilient, and versatile alternative to traditional materials for nearly a decade, and yet the … Continue reading From ‘shrimp leather’ to synthetic dye, are biomaterials finally ready to scale up? →