Here’s actionable advice on automatically and quickly converting data from a range of channels into data you can use. Ana Mourão on January 2, 2024 There is much talk about how marketers can leverage customer data. However, this also means thinking about how this same customer data needs to flow throughout all the marketing platforms … Continue reading How can marketers help make customer data available automatically and fast?
Tag Archives: fast
RTO in 2024: Fast Company’s 8-point guide for designing an office your workers actually want to return to
By Liz Stinson The office has become a place of contentious experimentation. It’s never been harder to know what the office means to workers today, and what it might mean in the future. Companies’ return-to-office mandates have created rifts between employers and employees, who are often at odds when it comes to where the … Continue reading RTO in 2024: Fast Company’s 8-point guide for designing an office your workers actually want to return to
‘We do not have fast companies anymore’: Cory Doctorow on where tech went wrong, and how to fix it
By Wilfred Chan September 26, 2023 For two decades, Cory Doctorow has led a public fight against draconian copyright laws, monopolistic tech platforms, and surveillance capitalism. But the challenge in trying to stoke a rebellion against the tech giants isn’t just that they’re powerful—it’s that their tactics are so boring. “It is precisely because … Continue reading ‘We do not have fast companies anymore’: Cory Doctorow on where tech went wrong, and how to fix it
Fast Company’s CEO Fair Pay report: The 15 ‘least fairly’ paid tech CEOs
By Chris Morris September 21, 2023 Median salaries—for everybody—at tech companies are generally higher than other fields. But in some cases, though, the amounts the bosses take home are hundreds—or even thousands—of times higher than even well-paid employees. As part of Fast Company’s CEO Fair Pay report, we’ve broken out the 15 CEOs of … Continue reading Fast Company’s CEO Fair Pay report: The 15 ‘least fairly’ paid tech CEOs
AI-powered speed hiring could get you an instant job, but are employers moving too fast?
By Jennifer Alsever January 06, 2023 The uber-tight labor market has prompted employers to speed up the hiring process to land the best candidates before they disappear—and increasingly, software is helping to make those job offers. Speed is everything in today’s job market. The nation’s unemployment rate held steady at 3.7% in November, the … Continue reading AI-powered speed hiring could get you an instant job, but are employers moving too fast?
30% Report Dropping An SVOD Sub, 25% Adding A FAST, In Past Year
30% Report Dropping An SVOD Sub, 25% Adding A FAST, In Past Year by Karlene Lukovitz @KLmarketdaily, October 31, 2022 Nearly a third (30%) of U.S. consumers say they’ve dropped a subscription-based video-on-demand service in the past 12 months, while 25% say they’ve added a free ad-supported subscription service (FAST), according to a new survey … Continue reading 30% Report Dropping An SVOD Sub, 25% Adding A FAST, In Past Year
Move fast and don’t break things: innovation at speed and scale
By Max Ufberg September 22, 2022 As CEO of Pearson, Andy Bird presides over one of the world’s largest textbook publishers. Yet when thinking about Pearson’s long-term direction, Bird doesn’t necessarily look to his fellow Goliaths; often he’s drawing inspiration from the Davids of the world. “We are desperately trying to be … Continue reading Move fast and don’t break things: innovation at speed and scale
Macy’s Back-To-School Ads Focus On Fast Fashion Changes
Macy’s Back-To-School Ads Focus On Fast Fashion Changes by Sarah Mahoney @mahoney_sarah, August 5, 2022 Macy’s is hoping to break through the back-to-school clutter with a new campaign that aims to highlight kids’ fast-changing style sense. Ads showcase bright combinations of trendy fashion finds and essentials, all aimed at helping them own their style. The … Continue reading Macy’s Back-To-School Ads Focus On Fast Fashion Changes
Salary and Career: Anson Li is moving fast
“It’s not just about targeting users and building LTV and user acquisition. There’s a lot more about it.” Constantine von Hoffman on June 13, 2022 As part of our Salary and Career Survey, we interviewed people about their experiences in marketing. Today we’re talking to Anson Li. He’s the paid marketing manager at a medium-sized … Continue reading Salary and Career: Anson Li is moving fast
Just A Third Of Marketers Gain Insights Fast Enough To Make Decisions
Just A Third Of Marketers Gain Insights Fast Enough To Make Decisions by Laurie Sullivan @lauriesullivan, April 20, 2022 Despite the reach and the need for more data, only 33% of marketers strongly agree they gain insights fast enough for impactful decision-making, and just 51% currently have employees who are dedicated to analytics, while about … Continue reading Just A Third Of Marketers Gain Insights Fast Enough To Make Decisions
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