Tag Archives: Facebook

How to Create Amazing Facebook Audiences You Can Actually Sell To

Allen Finn — November 8, 2017 — November 8, 2017 Creating Facebook audiences isn’t rocket science, but with the seemingly endless waves of targeting options available, it sure can feel like it. Unsplash Getting ROI from your Facebook spend is all about focusing your budget so only relevant, qualified audiences see your ads. So how … Continue reading How to Create Amazing Facebook Audiences You Can Actually Sell To →

4 Ways Facebook Messenger Ads Are Awesome (& How to Set Them Up)

Brad Smith — November 7, 2017 Follow @bsmarketer — November 7, 2017 Remember when one billion was cool? Well, Facebook recently surpassed two billion monthly active users on their site. But that’s not good news. Not for you and me, anyway. It means there are millions of advertisers you’re competing against. There are easily thousands … Continue reading 4 Ways Facebook Messenger Ads Are Awesome (& How to Set Them Up) →

Mastering Facebook Advertising for Local Businesses

Ali J. Taylor — October 25, 2017 Follow @BelMarketingDS — October 25, 2017 mohamed1982eg / Pixabay Welcome to Facebook advertising, home of the lowest cost per 1,000 impressions in the history of the entire advertising world (AdEspresso, 2016). The world really is your oyster when you’re advertising on Facebook. With each person building their own … Continue reading Mastering Facebook Advertising for Local Businesses →

How To Use Facebook Messenger Chatbots In Your Email Marketing Funnel

Michael Quoc — October 23, 2017 Follow @michaelquoc — October 23, 2017 Many marketers view chatbots as an alternative to email, with some even proclaiming chatbots as the “death of email.” Nothing could be further from the truth. Much like how content marketing can be used alongside email marketing, chatbots are a powerful additive channel … Continue reading How To Use Facebook Messenger Chatbots In Your Email Marketing Funnel →

14 Reasons Your Facebook Ads Are Not Working

Peter Dulay — October 20, 2017 — October 20, 2017 Facebook has almost 2 billion users on whom they’re constantly collecting data. With every update, post, check-in, comment, and like, Facebook stores information. Because of this, Facebook has essentially become a marketer’s library, where you can find your customers and present offers that resonate with … Continue reading 14 Reasons Your Facebook Ads Are Not Working →

Essential Basics to Selling With Facebook Messenger

Pete Boyle — October 19, 2017 — October 19, 2017 When it comes to eCommerce, we all share the same goal: Increase sales without increasing advertising costs. It’s a simple goal, however the methods to achieve it are complex. You could explore email marketing, paid advertising, influencer outreach, on-site optimization, social media promotion or, more … Continue reading Essential Basics to Selling With Facebook Messenger →