Adobe used its acquisition of Semrush to build a GEO tool with AI agents that recommend and implement optimizations to help LLM visibility. By Mike Pastore Published on June 17, 2026 Adobe today announced a new solution to help businesses to ensure their brand is visible, trusted, and chosen across AI surfaces. … Continue reading Adobe brings GEO to CX Enterprise with Adobe Brand Visibility
Tag Archives: Enterprise
How to make vibe coding sustainable inside the enterprise
AI-generated code moves fast, but organizations still need governance, validation, documentation, and long-term maintenance workflows. By Steve Petersen Published on June 4, 2026 Vibe coding enables more people to build software using natural-language prompts rather than traditional programming. That speed accelerates experimentation and delivery across marketing technology teams. But it’s also a high-reward, … Continue reading How to make vibe coding sustainable inside the enterprise
Why AI agent adoption is creating unseen risk across the enterprise
From compliance exposure to lost revenue, weak governance is turning AI gains into hidden liabilities. By Allen Martinez Published on May 6, 2026 Anthropic just crossed the $ 30 billion revenue run rate, built on companies deploying AI agents into core workflows. Eighty-two percent of those companies’ CIOs admit they cannot govern what … Continue reading Why AI agent adoption is creating unseen risk across the enterprise
Adobe rebrands Experience Cloud as ‘CX Enterprise,’ goes all-in on AI agents
Adobe Summit 2026 reveals Adobe CX Enterprise, AI agents and new GenStudio modules to solve content and data bottlenecks. By Pamela Parker Published on April 20, 2026 Adobe is replacing its Experience Cloud umbrella with a new flagship offering called Adobe CX Enterprise— an AI-first platform that merges creative and marketing capabilities under a … Continue reading Adobe rebrands Experience Cloud as ‘CX Enterprise,’ goes all-in on AI agents
Writer wants to be the go-to AI tool kit for the enterprise
March 25, 2026 Writer wants to be the go-to AI tool kit for the enterprise BY Steven Melendez As companies continue to seek ways to harness artificial intelligence for concrete productivity gains, a company called Writer offers AI tools specifically geared toward getting things done at the enterprise level. Writer’s AI systems can connect to a wide variety of business … Continue reading Writer wants to be the go-to AI tool kit for the enterprise
Salesforce buys AI startup to boost its enterprise search abilities
Doti AI technology boosts how tools find and use internal knowledge—and that could change how marketers work across teams. Constantine von Hoffman on November 13, 2025 Salesforce has acquired Israeli startup Doti AI in a deal reportedly worth around $ 100 million, betting big on enterprise search tech that’s barely out of stealth mode. … Continue reading Salesforce buys AI startup to boost its enterprise search abilities
The AI Visibility Index: Here’s who’s winning AI search by Semrush Enterprise
Search is evolving faster than anyone predicted as AI platforms like ChatGPT and Google’s AI Mode redefine how information is discovered. Semrush Enterprise on October 17, 2025 Some brands are watching their organic traffic – and revenue – slip away. Others? They’re optimizing for this new search channel and seeing theirs rise. That’s why Semrush Enterprise … Continue reading The AI Visibility Index: Here’s who’s winning AI search by Semrush Enterprise
Invisible pages, lost revenue: Why crawlability poses a huge risk by Semrush Enterprise
Are you wasting crawl budget on the wrong pages? Learn how to protect revenue with smarter crawl strategies. Semrush Enterprise on October 10, 2025 While online discussion obsesses over whether ChatGPT spells the end of Google, websites are losing revenue from a far more real and immediate problem: some of their most valuable pages … Continue reading Invisible pages, lost revenue: Why crawlability poses a huge risk by Semrush Enterprise
Technical branding: The system that teaches machines who the brand is by Semrush Enterprise
Discover why technical branding – speed, semantics, security – now drives AI search performance, and how to stop brand drift before machines define you. Semrush Enterprise on October 3, 2025 Brand performance in generative search relies on measurable reputation and entity signals. But those signals are only as good as the infrastructure machines can … Continue reading Technical branding: The system that teaches machines who the brand is by Semrush Enterprise
Zeta Global acquires enterprise software business from Marigold
Marigold is holding on to its SMB tools like Campaign Monitor and Emma, but its relationship marketing apps are on the move. Mike Pastore on September 30, 2025 Zeta Global announced Tuesday it entered into a definitive agreement to acquire Marigold’s enterprise software business, including Marigold Loyalty, Cheetah Digital, Selligent, Sailthru, Liveclicker and Grow. … Continue reading Zeta Global acquires enterprise software business from Marigold