by Ross Barnard April 8, 2016April 8, 2016 As a marketer, it can help you become faster and smarter, by enabling you to automate the many time-consuming yet essential day-to-day outputs. For customers, email marketing automation is designed to give them the ultra-personal experience they expect from today’s brands. Customer experience (CX) is a very … Continue reading Why Email is a Powerful Tool in Omnichannel Retail
by Dan Forootan April 8, 2016April 8, 2016 Smart marketers know that a good, growing email list is gold. The size of the list needs to increase and evolve to sustain the widest reach possible, as does the quality of those email addresses, reaching the right people the right way with messages they value. Good … Continue reading 20 Ways to Build an Email Marketing List
by Ivana Kitanovic April 7, 2016April 7, 2016 What is the one thing that helps us differ people and put a face to the words we read or an object we buy? What makes everyone unique and in the same time recognized by their surroundings? It’s of course the thing we’re given at birth and … Continue reading Is Display Name Important for Email
by Jordie van Rijn April 7, 2016April 7, 2016 Webinars can be a powerful way to generate leads for a product or service, build your brand and connect with your target audience. A good webinar involves a lot of work to prepare and promote and that work shouldn’t end there – it’s in the follow … Continue reading Email Follow-ups For Webinars
by Rupert Adam April 7, 2016 Follow @emailcenterApril 7, 2016 Are you missing out on some easy wins with your email marketing? Here’s what we believe are the top opportunities missed by most email marketers. Retargeting The highest converting emails you send will probably be those to recent visitors to your site that didn’t buy. … Continue reading The Missed Opportunities of Email Marketing
by Maggie Wise April 7, 2016April 7, 2016 By 2017, 132 billion business emails will be sent everyday. With roughly 1 billion email accounts, that is an average of 130 emails sent and received—and that is just the business emails. Consumer and personal email statistics are much, much higher. [Source: radicati.com] Add to that, the … Continue reading Email Language That Works: 5 Subject Line Tricks
by Miranda Paquet April 5, 2016April 5, 2016 “For us, the most important result of email marketing is getting people to our website,” says marketing technology manager for Robert Paul Properties, Autumn Boles. “We want to get people to our website, deliver a quality experience, and ultimately convert them to clients that buy or sell … Continue reading How to Drive Tremendous Website Traffic with Email Marketing
by Brandon Gains April 5, 2016 Follow @brandongainsApril 5, 2016 Email automation is the key to building a successful digital business. An autoresponder email track is among your most powerful tools. But like any tool, the power lies in how you use it. When a visitor subscribes to your email list, a degree of trust … Continue reading How To Create Powerful Email Automation Tracks
by Susan Friesen April 3, 2016 Follow @https://twitter.com/eVisionMediaApril 3, 2016 If you post it and you Tweet it they will come. Right? Maybe not. While Social Media is an excellent way to build rapport with potential clients, it can’t begin to compare with email marketing for driving sales. Yes, social media is an important part … Continue reading Busting the Myths About Social Media and Email Marketing
by Grant Thomas April 3, 2016 Follow @gsthomas22April 3, 2016 How do you get people to open your emails? While there isn’t a definitive science to the mastery of high open rates, we do know some surefire ways to increase your email open rates. With the help of some email marketing experts, I’ve put together … Continue reading 5 Easy Ways to Increase Email Open Rates
