Tag Archives: Effectively

How Effectively Does Social Media Drive Word of Mouth (WOM)

Jay Kang — February 19, 2019 — February 19, 2019 Although word of mouth WOM happens everywhere, there is a clear link between social media and word-of-mouth publicity. The question is how effectively does social media start WOM? People have always discussed the experiences they have had with brands, services, and products. These discussions are … Continue reading How Effectively Does Social Media Drive Word of Mouth (WOM)

How to Effectively Set Up Your Website to Collect New Leads

Kaitlyn Hammond — August 21, 2018 — August 21, 2018 kreatikar / Pixabay Content has always been a very important component of inbound marketing, and now more so with Google’s algorithm that reward fresh, relevant content. Without good content, it is hard to drive visitors to your website or convert them into leads. Decide on … Continue reading How to Effectively Set Up Your Website to Collect New Leads