Solid information architecture is a key ingredient in any successful SEO program, as it can help or hinder search engine crawlers. Columnist Trond Lyngbø provides tips for e-commerce sites looking to optimize their site structure. Trond Lyngbø on June 2, 2017 If you need water and decide that drilling a hole in Hoover … Continue reading Is your information architecture costing your e-commerce web shop millions in lost sales?
Tag Archives: eCommerce
How to Use Marketplaces to Get More eCommerce Sales
Ronald Dod — May 31, 2017 Follow @Visiture_Search— May 31, 2017 There’s no doubt that buyers’ purchasing habits are changing. They’ve changed from shopping in brick and mortar stores to shopping online. Just this year, 3591 stores are closing around the U.S. You might think that these retailers would be mom and pop shops or … Continue reading How to Use Marketplaces to Get More eCommerce Sales
Why Every Ecommerce Business Needs a Dedicated Customer Experience Team
William Harris — May 26, 2017 Follow @wmharris101— May 26, 2017 In an effort to boost sales and effectively differentiate from competitors, more ecommerce entrepreneurs and hiring managers are working hard to build dedicated customer experience teams at their companies. Why? Because competition in the ecommerce space is fierce, and simply having the best products … Continue reading Why Every Ecommerce Business Needs a Dedicated Customer Experience Team
7 Reasons to Hire an Ecommerce Marketing Agency
Andy Beohar — May 19, 2017 Follow @sevenatomsbuzz— May 19, 2017 If you own or manage an ecommerce company, you’re probably aware that the competition is pretty fierce, which is why strategic and aggressive marketing is crucial to stay afloat. Unfortunately, most of the basic ecommerce marketing tactics take a lot of time to learn … Continue reading 7 Reasons to Hire an Ecommerce Marketing Agency
8 Great Ideas for Driving More Qualified Traffic to Your Ecommerce Store
William Harris — May 12, 2017 Follow @wmharris101— May 12, 2017 To succeed in ecommerce, it’s not about being able to drive tons of traffic to your website—it’s about being able to attract the right people. Sending hundreds of thousands of people to your website might help you build brand awareness, but unless you’re focused … Continue reading 8 Great Ideas for Driving More Qualified Traffic to Your Ecommerce Store
7 Tips for Increasing E-commerce Revenue Next Quarter
Blair Nicole Nastasi — May 8, 2017 Follow @MediaMogulsPR— May 8, 2017 The whole concept of e-commerce began to take shape in 1989 with the development an internet-based system that did e-commerce transactions for the first time. According to the U.S. Commerce Department, online retail sales account for over a third of the overall retail … Continue reading 7 Tips for Increasing E-commerce Revenue Next Quarter
AI Comes To Ecommerce Site Search
AI Comes To Ecommerce Site Search by Gareth Dismore , Op-Ed Contributor, May 8, 2017 Ask consumers what they think about artificial intelligence (AI) penetrating their day-to-day lives, and you’ll likely hear mixed emotions. On one hand, there’s something “weird” about how smart AI is getting (and how quickly) — it may not be long … Continue reading AI Comes To Ecommerce Site Search
Will ‘Payments’ Make Chatbots the Next Big Thing in eCommerce?
Chris Pitt — May 6, 2017 Follow @Pitty_C— May 6, 2017 Earlier this month, Kik CEO Ted Livingston said payments are all that’s needed for chatbots to live up to last year’s hype. He says the technology is in “a holding pattern until we get mobile payments,” but insists he’s seen enough “magic” to know … Continue reading Will ‘Payments’ Make Chatbots the Next Big Thing in eCommerce?
Why e-commerce SEO is NOT a one-shot wonder
Columnist Trond Lyngbø explains that SEO is an ongoing process that requires continuous investment — not a one-time task to be checked off a list. Trond Lyngbø on May 5, 2017 A “one-shot wonder” is someone who gets drunk after one shot — an extreme lightweight. In business parlance, the term refers to an organization … Continue reading Why e-commerce SEO is NOT a one-shot wonder
Optimizing YouTube For E-commerce In 2017
By Victoria Klochkova May 5th, 2017 As broadband Internet becomes more widespread and accessible across the world, the share of video content is rapidly and inevitably growing. The majority of users regard video as the easiest medium to perceive. It is only natural, then, that YouTube, being the best-known video sharing service, is an … Continue reading Optimizing YouTube For E-commerce In 2017